Why a college savings plan can be one of the best gifts

2026-06-18T07:01:01

(BPT) – Key Takeaways

  • A 529 college savings plan can be a great gift for all occasions.
  • A college savings account plan can help defray the cost of higher education.
  • Gifting a child in your life a college savings account teaches them financial responsibility, is simple to give, can be used for various education expenses and appreciates over time.

Deciding what gift to give a child for graduations, birthdays, holidays and other gift-giving occasions can be challenging. Traditional gifts like computers, phones, gift cards and clothing may be appreciated in the moment, but they don’t have the potential to appreciate in value over time.

This year, instead of giving a traditional gift, consider starting or contributing to a student’s 529 college savings plan account to help save for future education.

The higher cost of education

The cost of college has risen substantially over the past 20 years.

According to the College Board Trends in College Pricing, the cost of a four-year undergraduate education — which includes tuition, room and board — increased by 68% at private colleges and universities between 1994 and 2024. For public colleges and universities, the cost increased by 78% during the same period.1

Given the rise in college costs, it’s no surprise that helping a student save for college has become more popular. In fact, 79% of parents would welcome a contribution to their child’s college savings account in lieu of traditional gifts, according to Fidelity’s 2025 College Gifting Study.

Beyond the monetary value, there are other benefits of gifting to a college savings plan account. Below are just a few of the many reasons why a 529 plan may be one of the best gifts you can give a child of any age in 2026.

Instead of a traditional gift, consider contributing to a student’s 529 college savings plan.

1. A 529 plan teaches financial values

Opening or contributing money to a college savings account can be a great opportunity to teach a child or teen financial literacy.

Start by showing them the account and discussing how much you and other family members can contribute toward their college costs. For those with older children who are working part-time, encourage them to contribute part of their paycheck to their college savings account, so they can feel ownership over their plan.

2. A 529 plan is easy to give

In many cases, setting up a 529 savings plan account is simple and can be done online. For example, when you visit the Fidelity website, you can choose a plan, select the investments and set up automatic fund payments.

On your plan page, you can make it easy for other family members to contribute, too. Grandparents are especially keen to contribute to their grandchildren’s education.

According to Fidelity’s study, 35% of grandparents have contributed to a savings account for a child’s education instead of a traditional gift. However, for those who haven’t contributed, many said they want to but don’t know how.

If you have a 529 plan account managed by Fidelity, you can make it simple for anyone who wants to contribute to your student’s savings plan to do so year-round.

Log in to your account and visit your gifting dashboard, or set one up here. Once you’re done, you can share a link to your personalized college gifting page. Anyone with the link can click the “Give a gift” button and make a contribution to the savings plan using their checking account.

3. 529 plans are flexible

One of the benefits of a 529 college savings plan is that a student can use it for more than just traditional college tuition. In fact, they can use it not just for college, but to pay for vocational and trade school expenses.

Some 529 qualified education expenses include:

  • College tuition and fees
  • Room and board
  • Books and supplies
  • Technology
  • Special needs expenses
  • K-12 qualified expenses up to $20,000 in 2026

Under certain conditions, you can transfer funds tax- and penalty-free up to a lifetime limit of $35,000 in a 529 to a Roth IRA opened by the 529 beneficiary, which offers some flexibility in the event the student doesn’t use all the funds.2

4. A 529 plan is a gift that means a lot today and more tomorrow

When you give or contribute to a college savings plan, you’re demonstrating your own investment in a child’s educational future.

Starting an account early is recommended, but don’t be deterred if you feel you’re too late. Any earnings grow federal income tax–deferred. Plus, they’ll get tax-free withdrawals for qualified education expenses. It’s a meaningful gift, and even a little today can grow to more tomorrow.

Bonus: Contributing to a 529 savings account can be a gift for you, too! If you want to contribute to a friend or family member’s 529 plan, individual contributions up to $19,000 annually and up to $38,000 per married couple are not subject to the federal gift tax, and some states may even offer tax incentives for contributions by state residents.

To learn more about how to gift to a 529 plan account this year, visit Fidelity.com/529-Plans/College-Gifting.

1. The College Board Trends in College Pricing 2024; Table CP-2 https://research.collegeboard.org/trends/college-pricing

2. Beginning January 2024, the Secure 2.0 Act of 2022 (the “Act”) provides that you may transfer assets from your 529 account to a Roth IRA established for the Designated Beneficiary of a 529 account under the following conditions: (i) the 529 account must be maintained for the Designated Beneficiary for at least 15 years, (ii) the transfer amount must come from contributions made to the 529 account at least five years prior to the 529-to-Roth IRA transfer date, (iii) the Roth IRA must be established in the name of the Designated Beneficiary of the 529 account, (iv) the amount transferred to a Roth IRA is limited to the annual Roth IRA contribution limit, and (v) the aggregate amount transferred from a 529 account to a Roth IRA may not exceed $35,000 per individual. It is your responsibility to maintain adequate records and documentation on your accounts to ensure you comply with the 529-to-Roth IRA transfer requirements set forth in the Internal Revenue Code. The Internal Revenue Service (“IRS”) has not issued guidance on the 529-to-Roth IRA transfer provision in the Act but is anticipated to do so in the future. Based on forthcoming guidance, it may be necessary to change or modify some 529-to-Roth IRA transfer requirements. Please consult a financial or tax professional regarding your specific circumstances before making any investment decision.

529 distributions for qualified education expenses are generally federal income tax free. 529 assets may be used to pay for (i) qualified higher education expenses, (ii) qualified expenses for registered apprenticeship programs, (iii) up to $10,000 per taxable year per beneficiary for tuition expenses ($20,000 for expenses beginning in taxable years after December 31, 2025) in connection with enrollment at a public, private, and religious elementary and secondary educational institution. Although such assets may come from multiple 529 accounts, the $10,000 qualified withdrawal ($20,000 beginning in taxable years after December 31, 2025) limit will be aggregated on a per beneficiary basis. The IRS has not provided guidance to date on the methodology of allocating the $10,000 annual maximum ($20,000 beginning in taxable years after December 31, 2025) among withdrawals from different 529 accounts, (iv) amounts paid as principal or interest on any qualified education loan of a 529 plan designated beneficiary or a sibling of the designated beneficiary. The amount treated as a qualified expense is subject to a lifetime limit of $10,000 per individual. Although the assets may come from multiple 529 accounts, the $10,000 withdrawal limit for qualified educational loans payments will be aggregated on a per individual basis. The IRS has not provided guidance to date on the methodology of allocating the $10,000 annual maximum among withdrawals from different 529 accounts, and (v) tuition, fees, books, supplies, and equipment required for the enrollment or attendance in a recognized postsecondary credential program as defined under Section 529 of the Code and identified by the Secretary of the Treasury as being such a reputable program. Any earnings on distributions not used for qualified higher educational expenses or that exceed distribution limits may be taxed as ordinary income and may be subject to a 10% federal tax penalty. Some states do not conform with federal tax law. Please check with your home state to determine if it recognizes the expanded 529 benefits afforded under federal tax law, including distributions for elementary and secondary education expenses, apprenticeship programs, postsecondary credentialing programs, and student loan repayments. You may want to consult with a tax professional before investing or making distributions.

Fidelity does not provide legal or tax advice. The information herein is general and educational in nature and should not be considered legal or tax advice. Tax laws and regulations are complex and subject to change, which can materially impact investment results. Fidelity cannot guarantee that the information herein is accurate, complete, or timely. Fidelity makes no warranties with regard to such information or results obtained by its use, and disclaims any liability arising out of your use of, or any tax position taken in reliance on, such information. Consult an attorney or tax professional regarding your specific situation.

Views expressed are as of the date indicated and may change based on market and other conditions. Unless otherwise noted, the opinions provided are those of the speaker or author, as applicable, and not necessarily those of Fidelity Investments.

Recently enacted legislation made a number of changes to the rules regarding defined contribution, defined benefit, and/or individual retirement plans and 529 plans. Information herein may refer to or be based on certain rules in effect prior to this legislation and current rules may differ. As always, before making any decisions about your retirement planning or withdrawals, you should consult with your personal tax advisor.

Units of the portfolios are municipal securities and may be subject to market volatility and fluctuation.

Please carefully consider the plan’s investment objectives, risks, charges, and expenses before investing. For this and other information on any 529 college savings plan managed by Fidelity, contact Fidelity for a free Fact Kit, or view one online. Read it carefully before you invest or send money.

Fidelity Brokerage Services LLC, Member NYSE, SIPC, 900 Salem Street, Smithfield, RI 02917

1241938.2.0

Better behavioral health therapy is tech-supported — and it’s already here

2026-06-17T12:01:00

(BPT) – The need for behavioral health therapy, the broader term for how actions, habits and behaviors impact a person’s overall physical and mental well-being, is on the rise. Yet, in this age where most everyone has a digital device in their pockets, the tools available to therapists and mental health care clinicians, to help their patients are still rudimentary.

The success of behavioral health therapy is as reliant on what occurs in between sessions, the individual work and record keeping as it is during the scheduled check-in. Patients often are encouraged to write in their journal daily or weekly and practice mental health exercises before their next session, with the hope that vital details could still be recalled at the time of journal entry. They need better tools than pen and paper to help them document progress and keep needed details to share with their mental health care clinicians.

The good news is, change in therapy is coming. New approaches driven by technological advances are making it easier for clinicians to provide services between sessions and show the impact of measurement-based care on patient outcomes and progress to justify insurance reimbursements.

These changes also help clients: Technology transforms mental health care from a segmented, once-a-week appointment cadence into a continuous, supported experience. Today, patients can voice-journal their frustrations on the drive home while their feelings are still raw, track changing moods in real time and work through evidence-based exercises on their own schedule all week long.

This breakthrough provides better tools for patients, while in turn giving back to mental health care clinicians. AI-driven tools can now capture moments that used to fall through the cracks, turning between-session time into an active part of the therapeutic process. For example, a remote therapeutic monitoring (RTM) solution called ReliefAI Health uses clinically validated cognitive behavioral therapy (CBT) as a part of the treatment plan that mental health care clinicians can prescribe to their patients. ReliefAI Health operates within the FDA’s framework for clinical decision support software. The platform enables patient and clinicians to track progress along their mental health journey on a daily or even hourly basis.

For mental health care clinicians, ReliefAI’s solution can synthesize patients’ between-session data including voice journals, mood patterns and completed exercises into clear clinical insights they can review before each appointment. Instead of spending the first ten minutes of each session reconstructing the patient’s week, clinicians can focus on the treatment.

The result? Behavioral health care that’s more personalized, more effective and more human — because technology is not replacing the mental health care clinicians, but it is giving them more measurable data to act upon. The clinician now has a more complete understanding of what is truly impacting their patients. This approach documents patients’ progress throughout the process, creating quantifiable data that can show tangible progress and impact.

“We’ve created a solution that strengthens the connection between clinicians and patients, while providing a bigger picture of the therapy experience beyond the traditional session,” said Atul Singh, CEO, ReliefAI Health. “By integrating AI-powered tools, we’re creating a new paradigm of digital empowerment for mental health that drives better results for everyone.”

In the long term, use of RTM will bring positive changes to the industry, enabling therapists and clinics to more effectively treat patients, show measurable value and create a much more personal ongoing process that will lead patients to better mental health outcomes.

What ReliefAI Health provides

ReliefAI is a new LG NOVA-backed venture launched in October 2025 and is just one of the latest innovations in LG’s history of supporting mental health. The platform provides:

  • A Patient-Facing Mobile App: The user-friendly application encourages patient engagement through features like mood tracking, voice journaling with AI insights and therapist-assigned CBT goal setting.
  • An Integrated Provider Dashboard: The comprehensive dashboard syncs with a practice’s existing electronic health record (EHR) platform for ease of use. It provides therapists with real-time patient activity trends, AI-driven alerts and tools for assigning and monitoring CBT activities.
  • Advanced Security: End-to-end data encryption, role-based access control and continuous risk assessment to ensure HIPAA compliance.

Better mental health care tools mean more consistent care

Despite today’s demand for mental health care, 44 percent of patients discontinue therapy within the first four weeks.[1] This represents a critical breakdown in the therapy process, leading to poor outcomes for patients and therapists alike.

According to Singh, ReliefAI not only improves communications between mental health clinicians and their patients, but it also aims to address one of the most pressing challenges in mental healthcare: reducing early patient drop-out rates.

By adjusting communication methods and engagement frequency, providers can gather more data and analysis on a client’s daily challenges and progress, providing a more comprehensive picture of each patient’s mental health and well-being. With more insights, providers can help clients better manage ongoing issues and triggers, while uncovering underlying causes of behavior. This will result in more effective care and lasting improvements, Singh explains.

For providers, ReliefAI boosts patient engagement and retention. These technology and AI capabilities also help increase efficiency, so providers can potentially take on more patients to meet today’s growing need. The connected care platform seamlessly integrates into existing clinical practices to enhance patient retention, outcomes and revenue. By strengthening the therapeutic alliance through AI-driven tools and insights, ReliefAI goes beyond therapy to create the future of digital empowerment for mental health.

“ReliefAI is the only platform delivered through existing outpatient clinics, rather than creating a separate network of providers,” added Singh. “This model ensures that the trusted existing relationship between therapist and patient remains at the center of the care journey.”

Learn more about ReliefAI Health at ReliefAI.co.


[1] “Early Dropout from Psychotherapy for Depression with Group- and Network-model Therapists,” Administration and Policy in Mental Health and Mental Health Services Research, 39(6), 440-447, 2012. Accessed 5/19/2026. https://pmc.ncbi.nlm.nih.gov/articles/PMC3708590/.

Fresh, Simple Ideas for Summer Entertaining

2026-06-17T07:07:00

(BPT) – As backyard barbecues, holiday cookouts and summer gatherings fill the calendar, fresh ingredients and seasonal flavors can help make every meal feel special. With produce at its peak and grilling season in full swing, summer offers plenty of opportunities to create colorful, delicious dishes that are simple to prepare and easy to share.

Whether hosting a holiday celebration, neighborhood cookout or casual family dinner, these easy entertaining tips can help make the most of summer’s freshest flavors.

1. Build a Colorful Plate

One of the easiest ways to create visually appealing meals is to incorporate a variety of colorful fruits and vegetables. Vibrant orange, red, yellow, green and purple produce contain different vitamins, minerals and antioxidants, which is why registered dietitians often encourage consumers to “eat the rainbow.”

Colorful dishes not only provide a wider variety of nutrients, but also create an inviting presentation that guests naturally gravitate toward. Seasonal favorites such as berries, tomatoes, watermelon, peaches, peppers and leafy greens can help add flavor and visual appeal to summer meals.

2. Pair Grilled Proteins with Fresh Produce

While burgers and steaks are summer classics, chicken, pork, salmon and shrimp can also create satisfying meals when paired with fresh vegetables and salads.

Take advantage of the grill by cooking vegetables alongside proteins. Fresh corn, zucchini, asparagus, peppers, eggplant and portobello mushrooms develop rich flavor when lightly brushed with olive oil and grilled. Protein and vegetable kebabs are another easy entertaining option that guests can enjoy right off the grill.

3. Choose Versatile Ingredients

Summer entertaining becomes easier when ingredients can be used across multiple dishes. Tomatoes can top burgers, brighten salads and add flavor to side dishes. Zucchini, peppers and mushrooms work equally well raw or cooked, while citrus fruits and pineapple add freshness to savory recipes and desserts.

Selecting versatile ingredients helps simplify shopping, reduce food waste and create a cohesive menu for gatherings of any size.

4. Simplify Prep with Smart Shortcuts

Having a few time-saving ingredients on hand can help make entertaining easier without sacrificing freshness or flavor. Pre-washed greens, prepared vegetables and other ready-to-use ingredients can reduce prep time and give hosts more opportunities outside of the kitchen to enjoy the gathering.

5. Add a Festive Touch

Seasonal celebrations are the perfect opportunity to incorporate fun and festive recipes into the menu. Red, white and blue ingredients can create colorful dishes that are ideal for Independence Day, Labor Day and other summer gatherings.

For an easy crowd-pleasing option, try this Red, White & Blue Gorgonzola Salad featuring strawberries, blueberries, creamy Gorgonzola cheese and Fresh Express® Sweet Butter™ lettuce. Finished with raspberry vinaigrette and festive star-shaped mozzarella, it’s a colorful addition to any summer celebration.

Red, White & Blue Gorgonzola Salad

Fresh strawberries, blueberries, sliced pear and creamy Gorgonzola are tossed with Fresh Express® Sweet Butter™ lettuce and finished with a raspberry vinaigrette for a sweet and savory summer salad. Star-shaped mozzarella cutouts provide a star-spangled finishing touch.

Serves: 4

Ingredients

  • 1 (6-ounce) package Fresh Express® Sweet Butter™
  • 2 cups strawberries hulled and sliced
  • 1 cup blueberries
  • 1 fresh pear peeled, cored and sliced into thin wedges (or substitute pears canned in juice)
  • 1 lemon zested
  • 4 ounces gorgonzola
  • Fresh cracked black pepper to taste
  • Fresh Mozzarella Cheese

Dressing Ingredients

  • 1 cup of your favorite low fat raspberry vinaigrette

Utensils

  • Star shaped cookie cutter

Directions

  1. In a large salad bowl, add lettuce, strawberries, blueberries, pear, lemon zest and gorgonzola.
  2. Drizzle with dressing, then toss well.
  3. Use a small metal star cookie cutter to gently cut out Mozzarella cheese.
  4. Portion salads and top each with Mozzarella cut outs for a star-spangled finish.
  5. Season to taste with fresh cracked black pepper.

Whether planning a holiday cookout, weekend barbecue or casual summer gathering, fresh produce can help create colorful meals that are simple and memorable. For more recipes, entertaining inspiration and product information, visit FreshExpress.com.

One veteran’s contribution to 250 years of freedom

2026-06-17T09:01:00

(BPT) – Key Takeaways

  • As America celebrates 250 years of freedom, it’s time to honor the veterans, service members, and their loved ones who have made it possible.
  • Wounded Warrior Project® (WWP) has helped veterans like Mark Lalli (pictured above) find healing and camaraderie after leaving service with mental and physical wounds.
  • Supporting warriors is a shared responsibility. Find out how you can do your part to honor and help them and their families now and forever.

For 250 years, the courage, resilience, and strength of service members and their families have shaped the country and secured the promise of freedom — past, present, and future. Whether they’re Army, Navy, Marines, Air Force, Coast Guard, or Space Force, they share the same commitment and contribution to American strength.

For many veterans and service members, joining the military is more than a calling — it’s a legacy.

“From the Revolution through now, I had somebody in my family serving,” said Army veteran Mark Lalli. “I have my great-grandfather’s dog tags from World War I. My maternal grandfather did seven invasions in the Pacific, and my paternal grandfather served in Europe.”

This is just one story of millions that underscores how service members and their loved ones have made America’s 250th anniversary of independence possible. However, these contributions often come at a personal cost that many warriors contend with in and out of uniform.

“From one generation to the next, warriors have answered the call to defend our freedoms,” said WWP® CEO Lt. Gen. (Ret.) Walt Piatt. “It’s our duty to ensure they’re never left to carry the cost of that service alone.”

Visible and invisible wounds

Thirteen months after the 9/11 attacks, Lalli joined the U.S. Army to honor his family’s military heritage and desire to protect his country. He eventually became a Black Hawk crew chief, serving as a mechanic and combat gunner.

During a training exercise in Italy, Lalli’s military service was cut short when his helicopter crashed, killing six of the soldiers on board and leaving Lalli with severe injuries. Returning to civilian life, he faced uncertainty, physical challenges, post-traumatic stress disorder, and a loss of the close bonds he had relied on.

Supporting and empowering service members, their families, and caregivers is a shared responsibility that reflects the values that define America.

Lalli’s challenges aren’t uncommon. According to the WWP Warrior Survey:

  • 76% of warriors report that pain interferes moderately or severely with their enjoyment of life.
  • 63% of warriors reported symptoms of one or more mental health conditions, including PTSD.
  • 79% of warriors report that they sometimes or often feel isolated, and 72% feel they lack companionship.

These seen and unseen wounds create barriers for service members to thrive. However, organizations and individuals have stepped up to support the ongoing and evolving care needs of veterans, service members, and their loved ones.

Supporting a brighter future for service members

Lalli’s path to healing and support started when he got connected with WWP.

“I first met Wounded Warrior Project when an outreach coordinator came to visit me in the hospital,” Lalli said. “He showed me that it’s not the end and inspired me to believe that anything is still possible.”

By participating in WWP programs and events, like Soldier Ride® — a multiday adaptive cycling event — Lalli recovered a sense of community, confidence, and hope.

Veterans participating in Wounded Warrior Project (WWP) Soldier Ride<sup><sup><sup><sup><sup><sup><sup><sup><sup><sup><sup>®</sup></sup></sup></sup></sup></sup></sup></sup></sup></sup></sup> Program; a multiday adaptive cycling event.” width=”600″ border=”0″></div>
<div class=

“Being on Soldier Ride brings back the camaraderie and tribe mentality that we had in the military,” Lalli recalled. “It’s how the environment and being together help each of us bring out the best in one another. It has helped me reignite my drive and has helped me work harder at being the best father, husband, and friend I can be to those around me.”

This is just one example of how WWP supports veterans, service members, and their families across every stage of life and service. The nonprofit strives to help warriors rebuild connections, regain confidence, and move forward after their military service. To that end, WWP programs are designed to meet warriors where they are.

For some, like Lalli, that means connecting veterans with community after isolation. For others, it can mean help navigating mental health challenges, support for improving physical well-being, or resources to strengthen family support. This important work ensures that warriors past and present have what they need — not just to get by, but to truly thrive. WWP remains committed to that mission for years to come.

How you can help warriors thrive for a lifetime

As the U.S. celebrates 250 years of freedom, it’s time to give back to those who have served, are serving, and will continue to serve to protect that freedom. Supporting and empowering service members, their families, and caregivers is a shared responsibility that reflects the values that define America.

“Wounded Warrior Project stands by our nation’s heroes no matter what — keeping the promise to bring every warrior home, mind, body, and soul,” Piatt said. “Caring for those who sacrificed to protect us is a privilege and responsibility we all share.”

null

To learn more about how you can be part of the next 250 years of strength, resilience, and service and support the nation’s warriors today and always, visit WoundedWarriorProject.org/250Anniversary and WoundedWarriorProject.org/Donate.

Why cat dental disease is often hidden until it’s advanced

2026-06-16T06:15:00

(BPT) – June is National Oral Health Month, the perfect time to learn about a critical yet often overlooked component of feline wellness: dental care. According to MSD Veterinary Manual (MVM), an estimated 70% to 80% of cats show signs of oral disease by age 3.

Most pet parents have no idea their cat is suffering because they’re experts at disguising pain. Hiding pain and discomfort is a survival instinct that serves them well in the wild, helping them avoid attracting predators. However, that same instinct makes it difficult for pet owners to tell when their domesticated feline needs help — especially when it comes to dental disease.

Without a daily dental care routine, your cat may develop oral diseases that develop slowly and can remain undetected. These conditions include:

  • Gingivitis: inflammation of the gums.
  • Periodontitis: loss of bone and tissue supporting the teeth.
  • Tooth resorption: breakdown of tooth structure from the inside out.

Not only are these oral issues painful, they can cause or exacerbate other health problems.

Subtle signs of trouble

Even when a cat experiences severe, throbbing toothaches, they’ll often continue business as usual, playing, purring and greeting you at the door after work. If you’re concerned your cat may have oral health issues, look for these subtle signs and behavioral shifts.

Bad breath: Mild “kitty breath” is normal, but a foul smell signals bacterial overgrowth and possible infection.

Changes in eating behavior: Sudden changes in eating behavior, such as head-tilting while chewing, chewing on only one side of the mouth or a sudden preference for wet food, may indicate oral pain or disease.

Quidding (dropping food): When a cat drops food from their mouth while eating, your feline may be dealing with dental pain or discomfort, often linked to tooth resorption, gingivitis or other oral health issues.

Proactive dental care on a budget

During your cat’s yearly checkup, your veterinarian will examine your pet’s gums and teeth for oral health issues. In between these checkups, it’s vital that you commit to a daily care routine for your feline friend to stave off one of the main culprits of oral disease: plaque.

Just like you, your cat develops plaque on their teeth, which can harden into tartar, trapping bacteria in the gums. Even with professional cleaning, plaque can reform within hours.

While daily brushing is the gold standard, it’s not always feasible. Not only can it be difficult to incorporate into your own routine, but many cats won’t tolerate a teeth brushing. Luckily, there are dental treat products that support daily dental care and help maintain oral health between pet visits.

For example, ProDen PlaqueOff® line of oral health treats is designed to help reduce plaque, tartar and bad breath in cats. Adding one (or more) of these dental treats offers a simple way to support your pet’s oral hygiene as part of their everyday routine.

Cat getting a ProDen PlaqueOff<sup><sup><sup><sup><sup><sup><sup><sup><sup><sup>®</sup></sup></sup></sup></sup></sup></sup></sup></sup></sup> soft chew from their pet parent.” width=”600″ border=”0″></div>
<div class=

Available in powders, chews and bites, these oral health products are made with the 100% natural, clinically studied kelp ingredient A.N. ProDen®. This kelp ingredient can help control and improve plaque, tartar and bad breath when used as directed.

Consider starting with a bag of ProDen PlaqueOff® Crunchy Dental Bites, unique crunchy chews. It’s a healthy treat your kitty will love and look forward to having every day. Or, for a seamless and economical addition to your cat’s diet, add a scoop of ProDen PlaqueOff® Powder. For those looking for an easy-to-administer option that doubles as a reward, ProDen PlaqueOff® Soft Chews are the way to go, especially if you have older pets with missing teeth.

Consistent daily oral care isn’t just good for your cat now. Brushing, treats and powders can help support lifelong oral health. It may also reduce the need for extensive dental procedures that require X-rays, anesthesia and other treatments. Not only can these procedures be expensive, but they can also be stressful for your pet.

Taking care of your cat’s oral health for a lifetime of wellness

Pet parent giving cat a ProDen PlaqueOff<sup><sup><sup><sup><sup><sup><sup><sup><sup><sup>®</sup></sup></sup></sup></sup></sup></sup></sup></sup></sup> treat from a bag.” width=”600″ border=”0″></div>
<div class=

Oral health is key to overall health, and it’s not just for humans. Your feline family member needs just as much dental care as you do to stay healthy and happy. To learn more about caring for your furry family member’s oral hygiene, visit US.Swedencare.com.

5 Must-Haves for Pumping Moms: This Gear Actually Helps

2026-06-16T08:13:00

(BPT) – Are you a new mom who is planning to nurse or pump for your bundle of joy? Whether you’re pumping now or preparing to head back to work, the amount of gear to research can feel overwhelming. You’re already thinking about your pump, your parts, your schedule and output — so what can make this all easier? These five picks are essentials to keep at the top of the list to make your feeding journey more enjoyable.

The experts at eufy offer these ideas to help new parents be more prepared for their new arrival, especially moms who are nursing or pumping. Some of these items may not be on your radar, so be sure to add them to your own wish list — or nab one for a friend or family member’s baby shower.

Help relieve nursing strain

A good quality nursing pillow is one must-have that helps make nursing a lot easier for both mothers and babies. The pillow keeps baby at the right height for feeding, alleviating the strain on mom’s neck, back and arms. It’s best to experiment to see which kind of pillow works for each mom (either c-shaped or wraparound style pillows), and how to position it for optimal comfort.

Note: While these pillows are perfect for feeding, they are not safe for baby to sleep on.

A high-tech wearable breast pump

Gone are the days that you need to be tethered to a wall with a bulky pump. Thanks to the eufy line of smart parenting technology, many tasks are now more efficient and comfortable, letting parents focus on what matters most: their new little family member.

The new eufy Wearable Breast Pump S2 Pro slides right into a nursing bra offering warming massage technology. The VibraPump™ system softens tissues for more efficient emptying and clog relief, and HeatFlow™ 2.0 offers 7 adjustable heating levels (97-107F), enhancing output and comfort.

The eufy Wearable Breast Pump S2 Pro

The result? The S2 Pro encourages 35% more milk output, 30% faster. In addition, the eufy app can remotely control settings, customize suction rhythms and allow access to guided meditation sessions to support relaxation. Unveiled at Anker Day 2026 (eufy’s parent company’s annual media event), one tech reviewer even called the S2 Pro “one of the most high-tech models I have seen to date.”

Streamline parental chores

Washing baby bottles and pump accessories is one of most time-consuming tasks for parents of newborns, and often you’re still stuck with hard water deposits and a questionable clean. Enter the eufy Bottle Washer S1 Pro, complete with a built-in water softener for bottles that shine every time. Plus, the S1 Pro offers the largest capacity on the market, holding up to 10 bottles to clean an entire day’s feeding gear in one cycle.

The eufy Bottle Washer S1 Pro

eufy’s proprietary 3D HydroBlast™ technology uses a triple-layer rotating spray to eliminate stubborn milk residue and the 212F true steam sterilization kills 99.99% of common germs. Fast drying is possible with the HygieniDry™ dual-fan heating system and completes 40-minute rapid drying to prevent bacteria growth — no drying rack needed. You can even use the eufy app to activate it at any time, so the cycle is done by the time you’re home from work or errands. This is truly a system for ultimate bottle cleaning.

Safe overnight milk storage in the nursery

Pumping doesn’t take a break — even at two in the morning. A mini fridge used exclusively for the nursery is a helpful item that can be used to store pumped milk after those late-night feedings. Breast milk needs to stay at a consistent 39°F or below to remain safe and fresh, so ensure the fridge can meet this requirement.

Bonus use: Keeping plenty of chilled drinks and snacks on hand for mom while she’s nursing ensures she stays hydrated and keeps up caloric intake, supporting the production of breast milk.

Milk storage on the go

Mom is back at work and pumping like a pro! Now where to store all that liquid gold? A portable milk cooler is a more trendy and convenient way to keep milk safe than traditional ice packs and bulky lunch bags. Look for those with cooling tubes that you throw in the freezer overnight and in the morning, install inside the outer carrying container for all-day insulated cooling.

With these nursing must-haves standing by, new moms will feel much more prepared for all the life changes they’re about to undergo. Find more tech-forward ideas including baby monitors and smart socks, at eufy Mom & Baby.

Are you making it easy for customers to buy? How financing helps keep small businesses competitive

2026-06-16T04:01:00

(BPT) – Key takeaways:

  • In today’s economic climate, customers need financing options to help them patronize small businesses.
  • Small business owners can offer a variety of financing options to help boost customer loyalty, avoiding costly discounting practices.
  • Synchrony helps small businesses offer private label credit cards with promotional financing and installment loans, such as buy now pay later, to help retain customers and compete with larger companies.
  • Synchrony partners with over 500,000 business locations nationwide, providing services designed to help small businesses thrive.

When a customer hesitates at the register, there’s a good chance the problem isn’t the product or service. It’s the payment method. In a year when affordability tops the priority list for many consumers, demand hasn’t disappeared; consumers are just waiting for a better path to purchase. Offering flexible financing options can help small businesses capture that demand and win customers that bigger competitors might otherwise scoop up.

Man buys ATV at power sports store. Synchrony helps businesses with digital tools, training and financing infrastructure.

For years, it seemed that only the big chains were able to offer financing. Not anymore. Synchrony partners with more than 500,000 merchant locations across the U.S., including independent auto shops, dental practices, furniture stores, powersports dealers, home improvement contractors and more, giving them the digital tools, training and financing infrastructure to help them compete with brands that have entire teams dedicated to those functions.

In the wake of Small Business Month, it’s worth asking: Are you giving every customer the best possible chance to say yes? No matter your line of business, the right financing tools can help protect your margins, reduce cart abandonment and build the kind of loyalty that keeps customers coming back and helps your business grow.

Here’s what you need to know about giving your customers more financing options.

Help drive sales with smart customer financing solutions

Has your small business been resorting to tactics like offering discounts to entice customers? You could be losing out. Not only are you tightening your margins, which hurts your bottom line, but you’re also setting the expectation that if customers wait long enough, you’ll offer another discount.

Business owner uses cell phone. Synchrony helps businesses with digital tools, training and financing infrastructure.

When you’re ready to launch a customer financing program for your business, Synchrony provides the digital tools, training, marketing support and account management that helps small business owners compete with brands that have dedicated teams for those functions.

Small and medium-sized businesses can use multi-source financing and tools like Synchrony PRISM to offer credit access to customers:

  • Multisource financing (MSF) is how Synchrony connects applicants who might otherwise have been declined with expanded financing solutions offered through our secondary financing partners. With a single application, Synchrony is able to reduce friction at the point of sale by facilitating more approvals and driving conversion. And merchants benefit from significantly higher approval rates for their customers, which can drive more sales and customer satisfaction.
  • Synchrony PRISM is a credit decisioning platform that goes beyond the traditional credit score. In determining whether to extend credit, many of Synchrony’s competitors only use credit bureau data, while Synchrony PRISM incorporates up to 20,000 data attributes, including cash flow, rent payment history and other behavioral signals, to identify creditworthy customers that a conventional model might miss. By offering a more holistic view of consumers, Synchrony PRISM increases approval rates for a similar level of risk while reducing fraud. For small business partners, that can translate to fewer lost sales and more customers walking out the door satisfied.

To make these financing tools even easier to offer at the point of sale, Synchrony can integrate financing directly into the systems your team already uses every day.

Independent software vendor (ISV) integrations embed Synchrony’s financing options directly into your company’s practice management systems, point-of-sale platforms and field service tools your team uses every day. This makes financing a natural part of the conversation rather than a separate step your staff has to introduce and manage.

In a market where every dollar is considered, the businesses that make spending feel manageable are the ones customers return to.

Flexible financing options to offer your customers

Synchrony provides a suite of consumer financing options that can be offered together through a single application, to help match more customers with more potential payment paths.

Offering multiple financing solutions early in sales interactions helps reduce sticker shock and gives customers more purchasing power.

Through Synchrony, your business can empower customers by offering:

  • Private Label and Network Credit Cards: These revolving credit accounts feature the merchant’s brand or a Synchrony network (such as the Synchrony HOME or Synchrony Car Care credit cards) which can be used at thousands of merchant locations. Customers can keep and reuse them for repeat purchases, helping build loyalty to that business. These cards may also offer promotional financing, which can help make larger purchases more manageable by allowing the cardholder to pay over time.
  • Buy Now, Pay Later (BNPL)/Installment Loans: This model lets customers split a purchase into fixed, scheduled payments over a defined term, creating a one-time-use loan rather than open-ended revolving credit. It’s commonly used for customers who prefer predictable payments and is especially prevalent in big-ticket categories — such as powersports, trailers, musical instruments and lawn and garden equipment — often offered through dealer channels on Synchrony’s platforms.
  • CareCredit Credit Card: A dedicated health and wellness credit card, from Synchrony, is accepted at over 290,000 locations including dental, vision, audiology, chiropractic, veterinary and wellness practices. This option offers promotional financing that can help patients pay over time for the care they want or need. Health and wellness providers accepting CareCredit receive payment quickly, helping protect cash flow so they can focus on care rather than collections.

In a market where every dollar is considered, the businesses that make spending feel manageable are the ones customers return to.

Patient at a dental office. Synchrony provides businesses with digital tools, training and financing infrastructure.

Learn more about boosting your business at Synchrony.com/business.

Financing is subject to credit approval.

8 Icelandic companies driving the future of life sciences

2026-06-16T08:01:00

(BPT) – The life sciences are all about delivering real-world solutions to global health challenges. With access to renewable energy and some of the world’s cleanest marine resources, Iceland’s life sciences sector is meeting that challenge and making an outsize impact despite the country’s small population through rapid growth and advancing innovation that improves lives responsibly in fields like biotechnology, pharmaceuticals, digital health, and medtech.

In Iceland, science and nature work hand in hand. Driven by clean energy and renewable resources, strong public trust, and a collaborative R&D ecosystem, Iceland’s life sciences sector has grown by 23% in the last five years. Over 80% of the country’s life sciences companies are clustered around Iceland’s capital city, Reykjavík, with close proximity to world-class universities, labs, and medical facilities. Researchers, entrepreneurs, and global partners work side by side to accelerate ideas and create one of the most sustainable innovation environments in the world.

Here are eight Icelandic companies that are defining the country’s success in the life sciences industry:

1. Alvotech

Tech in a bio-lab. Alvotech's biosimilar medicines are reaching patients who might have otherwise gone without them.

Alvotech began with just an idea: what if quality biologics could be affordable to anyone, anywhere? The company is answering this question through their development of biosimilars — medicines that work just like the original biologics but cost far less. Alvotech handles end-to-end development from early cell lines to large-scale manufacturing, enabling rapid expansion and commercial partnerships to reach patients in over 90 countries across the U.S., Europe, and Asia. Today, Alvotech’s biosimilars are already reaching patients who might have otherwise gone without them.

2. deCODE Genetics

Two lab technicians at work. Amgen deCODE Genetics make DNA discoveries that reveal protective genes against obesity, bipolar disorder, and cancer.

Amgen deCODE Genetics is utilizing population-scale genetics to turn human diversity into insights that advance disease risk discovery and precision medicine. The company collected DNA data from more than half of Iceland’s population and linked it to centuries of family records and health information. These DNA discoveries are already revealing protective genes against obesity, bipolar disorder, and cancer — insights shaping the medicines of tomorrow.

3. Genís

Close up of a shrimp shell. Genis is useing a material found in shrimp shells, in biomaterials that support bone healing.

Every year, millions of people face slow, painful bone healing after joint replacements, fractures, or regenerative surgery. Genis is pioneering new ways to turn chitin, a natural material found in shrimp shells, into biomaterials that support bone healing after surgery. Following over two decades of cutting-edge research and development, Genis transforms marine byproducts into ChitoBiomer™, a proprietary technology designed to improve patient recovery and support natural healing.

4. Kerecis

Woman in a lab looking through mesh. Kerecis is solving the global health crisis of chronic wounds with fish skin.

Kerecis is solving the global health crisis of chronic wounds with a surprising solution — fish skin. Its structure is almost identical to human skin, and, unlike synthetic grafts, it contains natural proteins and omega-3 fatty acids that help the body regenerate tissue. By combining Iceland’s access to some of the world’s cleanest marine resources with medical research, Kerecis transformed what was once fish waste into FDA-cleared products now used in hospitals across the U.S. and beyond. Today, Kerecis products are used in over 1,500 U.S. healthcare facilities and are treating over 65,000 patients worldwide.

5. ORF Genetics

Barley growing in a field. ORF Genetics has created a bioengineered barley leaning to the foundation of a new food future.

Cultivated meat could reduce animal farming and cut emissions, but not without cutting costs for growth factors, special proteins that tell cells how to grow. ORF Genetics has cracked this code by using bioengineered barley to produce growth factors — making them more affordable and easier to mass produce. Iceland’s clean environment and biotech talent have turned a humble grain into the foundation for a new food future.

6. Nox Medical

Woman wearing sleep monitor. Nox Medical helps modernize the practice of sleep medicine.

Nox Medical is helping modernize the practice of sleep medicine. The company develops advanced home- and hospital-based diagnostic technology, helping clinicians diagnose sleep disorders more efficiently while expanding access to testing for the hundreds of millions of patients who suffer from sleep disorders like sleep apnea that can raise the risk of heart disease, diabetes, and even depression.

7. Prescriby Health

Doctor and woman using mobile app. Prescriby Health has a service and digital app that helps patients reduce medication.

Medications like opioids can save lives, but they can also ruin them. Prescriby Health is a breakthrough solution to this challenge. The company offers a healthcare service enhanced with a digital tool that provides step-by-step tapering plans to help patients to reduce medication usage safely. Instead of being left alone, patients are supported from the first prescription to the last pill so they can reduce dependence on addictive medications.

8. Embla Medical

Athletic woman laying down with prothetic legs next to her. Embla designs and manufactures high-performance prosthetics.

Named for the first woman on Earth in Nordic mythology, Embla Medical is a leading global provider of innovative mobility solutions, including its flagship Össur prosthetics, which help people live life without limitations. The company designs and manufactures high-performance prosthetics that cater to the needs of both elite athletes and everyday patients. For most of history, losing a limb meant losing the chance to run, jump, or compete at the highest level, but Embla Medical shows how innovation and determination can turn loss into world-changing performance.

Whether it’s developing new, life-changing medical treatments or redefining the future of food, these Icelandic companies are leading the way in the global life sciences sector and demonstrating Iceland’s unique culture of innovation.

Whether you’re an investor seeking growth, a researcher looking for collaboration, or a student ready to make an impact, Iceland offers the perfect environment to connect, learn, and grow. Learn more about Life Sciences in Iceland.

What you need to know about spotting imposter scams

2026-06-15T09:01:00

(BPT) – While fraud is nothing new, today’s scams are constantly evolving. The latest advances in technology, like artificial intelligence (AI), make these schemes even harder to spot. The Federal Trade Commission (FTC) tracks the staggering cost of fraud for consumers, such as $15.9 billion in reported losses in 2025 alone. While scams take many forms, most share one trait: imposters. Fraudsters pretend to be a person, company or government agency that they are not. Imposter scams are the top-reported type of fraud in the country.

Today’s scams can be easily AI-enhanced, using tools like generative AI, voice cloning and deepfake technology to create highly convincing, personalized content that can even help imposters build relationships with victims over time. AI fakes are used in many types of scams, from romance and investment scams to fraudsters claiming to be a grandchild or a romantic interest.

To help keep your hard-earned money safe, the United States Postal Inspection Service® provides tips to help you spot and stop common types of fraud.

‘Get-rich-quick’ cryptocurrency investments

Everyone loves the dream of easy money. Unfortunately, so do fraudsters. Common schemes involve everything from securities and commodities to oil wells and gold coins. Today’s trending scam uses fake investments in cryptocurrency, which even smart investors can fall for. Cryptocurrency investment scammers might post investment sites that look real, but you’ll find you can’t withdraw money you’ve “invested.”

If you receive a phone call or email using high-pressure tactics and promising high profits, those are red flags. Someone may reach out claiming they made a lot of money and want to show you how. But legitimate investments never guarantee results. If it sounds too good to be true, it is.

Protect yourself: Don’t make hasty decisions about money, even if the salesperson calls it a “once-in-a-lifetime opportunity” with a deadline. Do research to independently verify promises of profitability, and never invest solely on what you read in one source of information. Check the reputation of any company with your local consumer affairs office or your state’s Office of the Attorney General.

Scams targeting grandparents

One of the most troubling scams enhanced by AI uses fake photos and voice cloning to make you think a relative, like a grandchild, is really contacting you, making urgent requests for things like bail money, legal fees or hospital bills. To make the story plausible, scammers add details about how or where this “emergency” happened, or tell you that a lawyer, doctor or police officer will “explain everything” if you call them. Once the money is sent, scammers bolt, and the grandparent loses hundreds or thousands of dollars.

Protect yourself: Think before acting. These calls or emails may arrive late at night, when you aren’t thinking clearly. This is on purpose. Contact your relative (or their parent) the way you usually reach them to verify the story. Urgent requests for money are always red flags, as are the ways scammers want the money sent. Scammers’ preferred methods of payment are wire transfers or reloadable prepaid credit cards, which make it impossible to get your money back.

Romance scams

Social media and dating websites are perfect platforms for tricking susceptible consumers into romantic relationships. Anyone who is socially isolated could fall for a romance scam. Fraudsters pretend to be interested in you, and after building a rapport, may ask you to send money or to cash a check or money order. Scammers create urgency by claiming to have a medical emergency. Or they may promise to come to the U.S. to be with you, but they need a check or money order to cover expenses. None of their stories are true.

Protect yourself: With any internet-based relationship, keep your personal details to yourself. Do an online search of the person’s name and town they claim to live in. Proceed slowly, noting inconsistencies in the person’s profile and information. Keep conversations on the official dating site’s platform. Red flags include: showing romantic interest in you very quickly, pushing to take your conversation to private email, and asking for money to visit you or for an emergency.

Fake tech support

You might get a bogus warning about a problem with your computer, like a pop-up warning or email that looks like it’s from a well-known company. The notice will urge you to call a phone number to get help or to click on a link. Other tech support scams might start with a call or text from a scammer who pretends they’re a computer technician. They may ask for remote access to your computer and pretend to scan for viruses. Then they’ll claim to find a malicious program and offer to remove it for a fee.

A big red flag is if they insist you pay with gift cards, a wire transfer, bank transfer, cryptocurrency or via a payment app. They want you to pay in one of these ways because it’s like using cash: Once you pay, it’s hard to get your money back.

Protect yourself: If you receive a tech support call you didn’t initiate, simply hang up. If you get an email or text, ignore and delete it. Don’t give out personally identifiable information (PII), like your Social Security number, birthdate, bank account numbers or home address, to a stranger. Don’t click on links or reply to this type of email. Block spam messages, and delete the email or text message. Review your cellphone bill for suspicious charges, and keep the security software on all your devices updated.

For more information on fraud prevention, visit uspis.gov/imposter-scams. If you believe you’ve been a victim of fraud or any crime related to the U.S. Mail, report it at uspis.gov/report or call 877-876-2455.

Executive Corner: From ‘Build Well’ to ‘Operate Well’: Redefining Value in the Builder Market

2026-06-15T20:01:00

(BPT) – By Ronald Ro, vice president and head of AI Home Solution Business Development Division, Home Appliance Solutions at LG Electronics

For decades, residential construction was judged by a simple standard: build well, deliver on time and control costs. At LG Electronics (LG), we know that quality craftsmanship matters, but it is no longer enough. Now, as housing portfolios grow and operating costs rise, our competitive advantage depends less on project completion and more on how a property performs over its full lifecycle.

Recent industry research increasingly links value creation to post-completion performance. Deloitte’s real estate outlook identifies long-term asset performance and operational efficiency as key priorities for developers and institutional investors.1 Morgan Stanley likewise highlights lifecycle cost management and technology-enabled operations as central to asset resilience and valuation stability.2 Green Builder Media is redefining the home buyer’s narrative as “Value Per Square Foot” (reflecting total cost of ownership, sustainability, resilience, wellness and efficiency) versus the traditional “Price Per Square Foot” metric used in the homebuilder and residential real estate industries.3 In this environment, we need to look at how installation, operation, maintenance, warranty and asset management shape market competitiveness.

Redefining Home Appliances as Operational Platforms

Traditionally, appliances were selected for style, cost and brand preference, with little expectation of extended value beyond their basic function. Today, appliances are part of a connected operating ecosystem that can provide data on usage patterns, energy consumption, performance and maintenance needs. In large-scale residential communities, this data can support asset value, risk management and long-term operating efficiency.

This shift is reshaping the smart home concept. What began as a way to make everyday living more intuitive is becoming part of a broader operational infrastructure. Now that ecosystem is expanding beyond convenience. Through third-party sensors and open API integrations, the connected home is developing into a broader operational infrastructure. What was once marketed primarily as a “smart home” is evolving into something more strategic. The focus is evolving from connectivity as a lifestyle convenience to connectivity as a foundation for asset performance, risk management and long-term efficiency.

From Appliance Supplier to Lifecycle Partner

At LG, we recognized early that leadership in the global B2C appliance market would offer only part of what the builder market requires. Our broad portfolio and trusted brand reputation created a strong base, but the B2B builder market demands a higher level of accountability.

We developed LG Pro Builder around that need, providing a model focused on the entire lifecycle rather than a supply-only offering. We aim to establish an end-to-end responsibility structure that spans early-stage planning, installation, post-occupancy management, service and warranty integration. LG Pro Builder was designed with this shift in mind — to move from transactional supply to partnership.

This approach is strengthening our foundation in North America, where we have partnered with top-tier builders to support residential developments, from mid-range and luxury single-family homes to multi-family properties. Rather than stepping away at delivery, we remain engaged across the lifecycle. Instead of spreading responsibility across multiple parties, a more connected approach can help address delays, rising costs and operational inefficiency over time.

ThinQ Pro: “Smart Home” Becomes “Smart Operation”

ThinQ Pro sits at the center of this shift as a B2B platform designed for builders, installers, property managers and operational teams. It unifies installation, operation, maintenance and warranty management into one system, providing real-time visibility into appliance performance across properties through dashboard-based remote monitoring.

This translates directly into measurable operational benefits:

  • Reduced on-site visits through proactive issue detection
  • Standardized installation and onboarding processes
  • Accumulation of operational data for predictive maintenance
  • Improved management efficiency through centralized oversight

The value of connectivity grows when paired with operational management efficiency and enhanced living experiences for residents. ThinQ Pro brings these elements together by connecting devices within a single ecosystem, enabling more effective management and supporting AI-driven solutions that improve everyday life for occupants.

As IoT capabilities develop further, the platform can extend to broader property management functions, from detecting water leaks to monitoring environmental conditions and improving oversight across entire buildings.

The Real Differentiator: Responsibility, Not Just Technology

Many platforms can connect devices, collect data and generate dashboards, but connectivity alone does not create accountability. When responsibility is divided between manufacturers, software providers, installers and service operators, issues can take longer to resolve and confidence can suffer.

In residential developments, long-term stability depends not only on technology, but on a clear operating foundation. By embedding lifecycle thinking into both our ThinQ Pro platform and our organizational model, we are turning operational design into accountability.

A New Role in the Global Builder Market

The builder market is evolving, and expectations of partnership are changing with it. Builders are not only constructing homes, but managing long-term assets in more complex regulatory, financial and operational environments.

We at LG are responding to this market shift by redefining our position from appliance manufacturer to lifecycle partner. Through LG Pro Builder and ThinQ Pro, we are becoming an operational platform leader, shaping the future of the builder market by sharing responsibility for the entire lifecycle of residential assets.

1 Deloitte Center for Financial Services, 2024 Commercial Real Estate Outlook.

Deloitte Center for Financial Services, 2023 Commercial Real Estate Outlook.

2 Morgan Stanley Institute for Sustainable Investing, Sustainable Signals: Understanding Corporates’ Sustainability Priorities and Challenges (2024).

3 Green Builder Media – Value Per Square Foot: The New Housing Metric.