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5 fitness trends on the rise in 2019

2019-01-14T13:27:00

(BPT) – When looking ahead to the rest of the year, so many get excited about the latest trends, gadgets or gizmos getting the most attention as they look for what they might be interested in for themselves or their family. The world of health and fitness is an area that is always evolving to the point there’s continuously something new to try, and sometimes it can even reach the point of feeling overwhelming.

Brian Zehetner, Planet Fitness’ Director of Health and Fitness, helps cut through the noise by synthesizing what he sees as five major fitness trends that are likely to make the biggest impact in 2019:

1. 30-minute workouts: People are more time-crunched than ever and they want comprehensive and effective workouts that can be done in relatively short time frames. Ideally, these workouts include both a cardio component and a strength component. We may even see more 15- and 20-minute workout programs popping up this year and beyond! Planet Fitness offers an entire 30-minute workout area for those looking to get in and get out, allowing you to get a full-body workout using a mix of weight machines for strength training alternated with steppers for great cardio.

2. Programs geared toward teens and young adults: Expect an influx of youth-oriented workouts and wellness opportunities in 2019. With new guidelines from the U.S. Department of Health and Human Services recommending at least 60 minutes of aerobic physical activity for kids every day, we expect to see even more youth, teens and young adults reenergizing their daily activity.

3. Certified training: More and more people are looking to certified trainers to help them not just with exercise form or how to use a machine but help guide them on a plan to stick to for achieving any wellness goals. Planet Fitness has what it calls the PE@PF(R) program, which includes unlimited small group fitness instruction by certified trainers — free and included with all memberships! They are available to provide counsel on individualized exercise plans but with the benefit and motivation of working out as part of a small team with other members.

4. Mindfulness: Fitness and nutrition have always been a happy marriage when it comes to wellness, but let’s not forget about the benefits of mindfulness and meditation in 2019. This is a critical component of any wellness regimen, too, and there are numerous apps in this space that are growing in popularity. Audio-guided workouts (via apps, podcasts, etc.) are becoming all the rage, too, and that trend is expected to continue in 2019.

5. DIY fitness: Our members are requesting more information so they can reach their fitness goals all on their own. People want help, yet see their journey as an independent one, so it’s on us in the industry to provide them with content, guidance and anything else that may help them on their journey. Look for more assistance to come via technology in 2019 (e.g., apps, on-demand content, etc.), as well.

Planet Fitness offers memberships for only $10 a month, and a variety of benefits including free small group fitness instruction, brand-name equipment and fully equipped locker rooms. To make the most of your fitness journey in 2019 and for resources to help you reach your goals, visit planetfitness.com.


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5 tips to prevent the spread of an infectious superbug

2019-01-14T17:07:18

(BPT) – In the winter, we tend to be in closer quarters indoors and constantly around friends and family. It is important to be conscious of infectious diseases, such as methicillin-resistant Staphylococcus aureus (MRSA), which are spreading rapidly among public places like gyms and schools. MRSA prevention should continue at home, especially for groups at higher risk, like student athletes.

Taking simple measures at home and on-the-go can help you to protect and safeguard your health, environment and family from dangerous bacteria and viruses, including MRSA, this season. Clorox teamed up with Jeanine Thomas, MRSA survivor and founder of MRSA Survivors Network; former NFL player Brandon Noble, who has been personally affected by MRSA; and Saskia v. Popescu, hospital epidemiologist and infection preventionist, to share the following expert tips:

1. Wash your hands frequently with soap and warm water for at least 15 seconds — the time it takes to sing “Happy Birthday” twice — or use an alcohol-based hand sanitizer. “Winter is a prime season for stomach bugs and diarrheal illness, so it’s important to stay vigilant with hand hygiene,” said Popescu. Be extra cautious in public settings like gyms, locker rooms, households and schools, where these viruses are increasingly spreading.

2. Keep to yourself and do not share personal items, such as towels or razors, which contact bare skin. MRSA is easily spread by skin-to-skin contact or touching contaminated items or surfaces. It is also resistant to many antibiotics, making it difficult to treat.

3. Act fast and take care of cuts and open wounds by covering them up with a clean, dry bandage until healed. Seek a medical professional if the wound worsens or doesn’t heal quickly. “When I contracted MRSA, it changed my life. I had no idea such a disease existed and would pose as a threat to my career, health and overall well-being,” said Noble.

4. Use a barrier, such as a towel or clothing, between skin and shared equipment at the gym. MRSA prevention should continue at home, especially for groups at higher risk like student athletes, as MRSA bacteria can remain on surfaces after someone touches them, making it possible for someone else to pick them up.

5. Regularly clean countertops and other surfaces in your home. “Keeping your germs at bay in the kitchen is easy,” said Thomas. “Just mix 1/2 cup bleach with one gallon of water, wipe surfaces and leave solution on for 5 minutes and then rinse.” The CDC recommends disinfecting surfaces which are likely to contact skin with an EPA-registered disinfectant, like Clorox Regular Bleach with Cloromax.

MRSA is one common superbug that can be potentially deadly. Caused by a type of staph bacteria often found on the skin and in the nose, MRSA is easily spread by skin-to-skin contact or touching contaminated items or surfaces. It is also resistant to many antibiotics, making it difficult to treat. The Centers for Disease Control and Prevention (CDC) estimates that there are 72,444 infections and 9,194 MRSA-related deaths each year in the U.S alone.

“In 2000, I had ankle surgery and ended up infected with the antibiotic-resistant bacteria MRSA. The infection spread to my bone marrow and bloodstream and required many surgeries and rehabilitation,” said Thomas. “Since then I have been dedicated to advocating for patients and families to help inform them and bring awareness of the disease and prevention measures to the general public.”

“I wish I had known the simple ways to prevent the spread of this disease, like I do now, as that could have made all the difference,” said Noble. As germs and illnesses spread quickly, especially in close-proximity areas, taking proactive steps to prevent common viruses and bacteria from spreading in the home, at schools and in locker rooms is more important than ever. Learn more on how to prevent the spread of viruses and bacteria, such as MRSA, at Clorox.com.


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Is business school really worth it? Important factors to consider

2019-01-14T06:01:00

(BPT) – If you’ve ever considered getting your MBA, you’ve probably asked yourself: Is it worth it? It’s a fair question, particularly as going back to school as an adult often requires shuffling your priorities so you can make time for class and assignments.

Ultimately, business school should help you accomplish your academic goals and propel your career forward. Some business schools can be expensive, so depending on your needs, it may be a good idea to find programs that are flexible, so you have the ability to work while taking classes.

With so many programs and schools offering MBAs and business courses, it’s important to know what resources to turn to and what features to look for in a program to ensure you receive a measurable return on your investment — financially and professionally.

1. Consider business schools that are ranked by reputable organizations and publications.

Any way you look at it, rankings are critical. A well-regarded business school can help you while networking, job searching and applying for promotions. These rankings are often determined by student surveys and criteria including faculty, technical platforms and career outcomes. Resources like The Princeton Review, Poets & Quants and CEO Magazine deliver helpful annual rankings to guide prospective students.

2. Look for program options that meet your needs.

The ability to take online classes can be a game changer, particularly for working adults who cannot afford to stop working to go to school. Instead of committing yourself to a traditional, brick-and-mortar program, look to see if online courses or other flexible program options are available. For those who consider a salary increase to be the primary reason for enrolling in an MBA program, a recent survey conducted for the Jack Welch Management Institute shows that an online MBA program may be the way to go. Out of the 648 MBA graduates surveyed, 468 reported receiving some kind of raise. Of the 291 online MBA graduates who received a raise, 90 percent reported at least a 10 percent increase in salary. Online students fared slightly better than traditional students — 85 percent of the 177 traditional MBA graduates reported a raise of 10 percent or more.

3. Search for programs that go beyond theory.

Adult students who are working and attending business school can bring an important value to their job. Depending on the school, students can apply what they learn in the classroom directly to their workplace. Choosing a program that integrates current business trends and content with practical application helps ensure students have nearly an immediate return on their investment. Faculty can also play a big role in this approach. Consider programs that provide opportunities to learn directly from faculty with practical experience in business, not just a mastery of theory or research experience.

4. Prioritize programs that build leadership and other soft skills.

According to a LinkedIn survey, the most in-demand soft skills sought by companies are leadership, communication and collaboration, with leadership being the most critical skill. Mary Carr, Dean of Curriculum at the Jack Welch Management Institute, says, “Many careers often stall because while people may have technical competencies and strong business acumen, they lack basic people management skills needed to move up. It’s important to consider a program, such as JWMI, that focuses on leadership development. Our students learn critical lessons often overlooked by traditional business education such as hiring the right people, building great teams, managing conflict and developing an executive presence.” Bottom line: Businesses are looking for skilled employees who can lead people. By selecting a business school that focuses on organizational dynamics, influence and strategic thinking, you will be better prepared to have a positive impact in the organizations and companies you’re a part of throughout your career.


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Retirement planning: How ‘life’ gets in the way and how to overcome the obstacles

2019-01-14T08:01:00

(BPT) – If you’re like many Americans, retirement planning may not be high on your ”to-do” list. When life is busy and you’re shouldering the burden of looking out for yourself and your family, setting up a retirement plan can slide down the priority list — especially if you’re hoping it will somehow be easier in a year, two or more.

But if you look at the root causes of inertia behind retirement planning, it’s clear how the effects from your behavior can be significant.

Below are some insights to help you get on track and better understand the kinds of behaviors that can get in the way of planning for your financial future.

1. Put simply, it’s overwhelming. Saving for retirement can feel open-ended and ambiguous, in large part because it’s difficult to predict just how much you’ll need. Adding to the stress are many hard-to-anticipate variables, including how long you will live and healthcare needs. The good news is there are on-line calculators that can assist you in determining what your future needs may entail.

2. We can’t see our “future selves.” Researchers have found that people struggle to identify with their future selves, according to a study published in the Journal of Marketing Research. It’s not just young people who have difficulty imagining how long they’ll live in retirement — older Americans also often underestimate how long their retirement nest egg will have to last. Increased life expectancy means we may live 20 or 30 years — or even longer — in retirement. The good news is that companies like Prudential Retirement now offer interactive games like an Aging App to help people better understand how the decisions they make today could influence their futures.

3. We procrastinate planning for retirement. Research shows that for many people, procrastination plays a big role in hindering retirement planning. On average, we spend two hours a day procrastinating. In our busy lives, it’s often easier to daydream about our future than it is to spend time planning for it. The good news is that if you haven’t begun saving for retirement, it’s never too late to begin. Try taking a small step forward and consider setting aside 1 percent of your paycheck for a retirement account. Or, if you already have a retirement account but you’re saving very little, increase your contribution by 1 percent.

4. Budgetary pressures. Families have other future needs to plan for, such as their kids’ college education or saving for a down payment for a home. Add in the immediate need to cover day-to-day expenses, and it always feels like it’s “the wrong time” to save for retirement. The good news is that there is a great deal of information available online to help with retirement planning. Take time to educate yourself and become familiar with the various tools that are available.

The push to make retirement planning easier

“It turns out that many financial companies and employers are acknowledging the psychological barriers that can get in the way of retirement planning,” says Harry Dalessio, head of full service solutions at Prudential Retirement. “Today, many employers have products and solutions to assist with student loan debt and that help employees set aside money for emergencies. Financial counselors are now available in many companies to discuss approaches to help get employees on the right path,” Dalessio said.

In addition, important innovations, such as automatic enrollment, where new employees are automatically enrolled in their company’s retirement plan, have led in many cases to plan participation exceeding 90 percent. Also, simplified products such as target date funds are making it easier for investors to benefit from savings products that are appropriate for each worker’s age and goals. Finally, innovations, such as the ability to use mobile devices and gamification tools, make it even easier to stay engaged.

“Even with these innovations, there is still ample opportunity to think bigger, and make retirement planning more accessible to employees,” says Dalessio.

The bottom line is that it’s easy to underestimate the importance of retirement planning. The good news is that with more tools and innovation, people may be better able to achieve the financial future they hope for as they grow older.


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The top 5 supplements everyone should be taking in the new year

2019-01-14T07:01:04

(BPT) – Are supplements part of your daily routine? If they are, you’re not alone. According to the National Institutes of Health, more than half of all Americans take one or more supplements in their quest for better health. That’s because even if you have an ultra-healthy diet (and many people don’t), it’s difficult to get all the vitamins and nutrients your body needs for optimal health from food alone. So supplementing your diet is a good idea.

But going to a store or searching online for supplements can be confusing. There are a lot of choices out there, and not all supplements are created equal. So how do you know you’ll actually be getting the benefits of the supplements you take?

The answer is to do your homework and choose wisely. Here are five of the top supplements on the market today, and insights into what to look for on the label to ensure you’re getting the optimal benefit for your health.

High-potency multivitamin: Millions of people take multivitamins because there’s no simpler way to stay healthy and live better. But not just any multivitamin will do the job. The Recommended Dietary Allowances (RDAs) most multivitamins provide are only the minimal doses. To promote optimal health, a high-potency multivitamin should be part of everyone’s routine.

Curcumin/turmeric: Turmeric has been used in India for thousands of years, and not just to give curry its yellow color. Turmeric helps inhibit inflammation and is a strong antioxidant, mostly due to the curcumin it contains. Scientists believe managing inflammation plays a key role in heart health, optimal cellular function, cognitive support and more. However, it would be difficult to get the optimal amount of curcumin per day simply by sprinkling turmeric on your food, so most people take a supplement. But be choosy about which you use, because absorption of this critical compound can be an issue. Super Bio-Curcumin(R) by Life Extension(R) absorbs up to seven times better than conventional supplements, providing protection against inflammatory factors for your body.

Fish oil: The EPA and DHA omega-3 fatty acids from fish oil promote heart health, support cognitive health and inhibit inflammation, too. Make sure the supplement you choose is made with fresh, pure fish oil concentrate with 1,400 mg of EPA and 1,000 mg of DHA for optimal health benefits.

Coenzyme Q10: CoQ10 is a potent antioxidant that has been called the ultimate heart-friendly supplement. But look carefully when you’re choosing a supplement because there’s a slight difference in the type of CoQ10 out there, and it means a big difference for you. A traditional form of CoQ10, termed ubiquinone, is difficult for the body to absorb. Supplements with ubiquinol, like Super Ubiquinol CoQ10 from Life Extension, absorb up to eight times better.

Probiotics: Probiotics seem to be everywhere these days, from the dairy aisle to grocery store shelves. They balance the ratio of good-to-bad bacteria in your intestines, and it’s not just about digestion. Probiotics help your overall health, including immune health, and are becoming necessary as the good bacteria are under siege from dietary and environmental changes in recent years. Look for supplements that only target the bad bacteria, leaving the good bacteria in your gut alone.

With any dietary supplement, it’s wise to talk with your healthcare provider about what you’re taking. And stick to the recommended dosage on the bottle. For more information about supplements, contact Life Extension at LifeExtension.com/Top5, or call toll-free 1-855-813-9013.

Bio-Curcumin(R) and BCM-95(R) are registered trademarks of DolCas-Biotech, LLC.

These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.


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How ancient ingredients can give your winter health a boost today

2019-01-14T07:01:04

(BPT) – Whether it’s a hot drink of honey, lemon and brandy, or a steaming bowl of chicken soup, many families have age-old home remedies, passed down through the generations, that they still use today when winter kicks into high gear. Grandma knew a thing or two about soothing a sore throat, quieting a cough or settling a rumbling stomach without a trip to the pharmacy.

Many of those passed-down secrets originated in ancient times, and were implemented to boost the immune system to help fight off bugs before they took hold. While some of those age-old remedies are still in use today, there are some more modern ways to help support your health.

“Today, many of us rely on the convenience of vitamins and supplements to help support our immune systems, which is a beautiful thing,” says Erin Palinski-Wade, RD, CDE, and consultant to Swisse Wellness. “It’s much easier than making batches of soup from scratch and finding endless obscure herbs and remedies. However, it’s important to find high-quality supplements that have these immune boosting ingredients that are trending today.”

1. Honey. Honey has been used medicinally for thousands of years. Ancient Egyptians used it to treat skin and eye conditions, and added it to their beauty treatments, too. It was so revered that pots of honey have even been found in Egyptian tombs, unspoiled after thousands of years. Today, people tout honey as a superfood and natural remedy for many ailments. Honey is rich in vitamins B and C, and minerals like calcium, iron, zinc and more. Manuka honey, out of New Zealand, is getting a lot of attention lately for its super beneficial qualities. A great way to get it into your diet is with the Swisse Vitamin C + Manuka Honey supplement. It’s a chewable antioxidant that makes it easy for you to give your body the benefits of this amazing honey without needing to keep little bear-shaped jars of the stuff lying around.

2. Echinacea. Grown in North America, echinacea, which comes from the coneflower, has been part of Native American traditional medicine for hundreds of years. Its use was passed on to pioneers and settlers, and became part of their traditional remedies, too. It has historically been reported to support the immune system, and today, we know echinacea to do the same. You can find it in liquid form, or in supplements. Swisse Immune Forte combines echinacea with elderflower, vitamin C and zinc for a powerful combination of immune-supporting effects.

3. Andrographis. Another key ingredient in Swisse’s Immune Forte, andrographis is a plant native to South Asian countries often used to make medicine. Andrographis is rich in compounds called andrographolides (hence the name), which are said to have anti-inflammatory and antioxidant properties.

4. European elder. To round out Immune Forte, European elder, also known as Sambucus nigra, is expected to be a breakout trend this year. While it’s been around for a long time, it’s just becoming a popular ingredient for wellness enthusiasts. Boasting a wide range of benefits useful in winter months, European elder is another ancient ingredient that can still be helpful today.

Many of these ingredients still emulate names and descriptions that aren’t as common today, but are starting to break out in the approach to holistic wellness. We are lucky enough to have access to high-quality supplements that are easy to intake while still getting all the benefits of these incredible ingredients.


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How to Approach the Treatment Conversation About Metastatic Breast Cancer

2019-01-14T07:01:04

(BPT) – This promotional content is brought to you by Eisai Inc. Dr. Kaklamani has been compensated for her time developing this article with Eisai.

No matter where you are on your journey with metastatic breast cancer — whether you are newly diagnosed, facing a recurrence of the disease or assessing your current treatment plan — making decisions around treatment can often leave you feeling overwhelmed and confused. Although you may feel surrounded by uncertainty, one of the best ways to feel confident in your treatment decision is by having an open and honest conversation with your doctor and healthcare team. We talked to Virginia Kaklamani, MD, DSc, Associate Director Clinical Research, and leader of the breast oncology program for UT Health San Antonio MD Anderson Cancer Center, to share some guidance in approaching the treatment conversation with your doctor.

Think About Your Priorities

A big part of deciding on the right treatment plan for you is knowing what your priorities for living are — managing side effects, or extending life. According to a survey conducted in 2011 in Europe of 230 women with locally advanced or metastatic breast cancer or their adult caregivers published in the British Journal of Cancer, 64 percent of those living with local or metastatic breast cancer judged a treatment was worthwhile if it prolonged survival, despite potential side effects. Furthermore, 67 percent said life-extending treatment is important in order to spend more time with family and friends.

“As doctors, once we’ve discussed realistic treatment goals for metastatic breast cancer and available treatment options based on the line of therapy, we want to know what matters most to you so that we can figure out a treatment plan,” says Dr. Kaklamani. Here are some questions Dr. Kaklamani recommends thinking about to help determine what matters most to you:

  • What do you want your treatment to help you achieve?
  • How do you want to spend the time you have?
  • How aggressive do you want to be with treatment?
  • How do you weigh the benefit versus the risk of treatment?

Start by taking the time to figure out what’s most important to you, set goals and write them down to bring to your next doctor’s appointment.

Do Your Research

The more you know and plan, the more comfortable you will be talking to your doctor. Become educated about metastatic breast cancer and treatment options, but try not to overwhelm yourself with statistics. Remember, each person will have a different treatment approach, and what may have worked for one person may work differently for you.

Part of the planning process is gathering information about yourself. No one knows more about you and your body than you do, and this is information that your doctor and healthcare team can use when considering treatment options. Keep track of any changes in your body, and any issues you may experience, no matter how seemingly small they may be.

“I always appreciate when my patients come prepared with information about themselves and voice any questions and concerns they have with me,” says Dr. Kaklamani. “It is all critical as we assess the risks and benefits of each treatment choice to find an option that would be suitable for each patient’s health status and treatment goals.”

Gather information about your health concerns, then research some treatment options and come prepared with questions to ask your doctor at your next visit.

Get Involved in Treatment Decision Making

Metastatic breast cancer can be treatable, and some patients continue to live for years after being diagnosed. Treatment decisions should be a joint effort between you and your doctor. Listen carefully to your doctor, but also make sure you’re being heard. Remember, this is your journey. You should feel empowered to voice how you are feeling, what is important to you, and what concerns or questions you may have. Talk about the risks and benefits of each option, which treatments you have had before, your health status, and your treatment goals. Then, together, develop a plan that you both feel good about.

“Every patient is different, so I choose to take a personalized approach and actively involve my patients in making treatment decisions,” states Dr. Kaklamani. “Sharing the decision making ensures that we meet our patients’ goals. It’s important to explore all treatment options with your doctor to find the option that may work best for you.”

One treatment option that Dr. Kaklamani discusses with many of her patients living with metastatic breast cancer and after having received two prior chemotherapies is HALAVEN® (eribulin mesylate). HALAVEN is a prescription medicine used to treat adults with breast cancer that has spread to other parts of the body, and who have already received other types of anticancer medicines after the cancer has spread.

In a clinical study of more than 750 women, HALAVEN was compared to other chemotherapies or hormone therapies commonly used to treat mBC. Although some women lived longer and some women did not live as long, women who were treated with HALAVEN lived on average 25 percent longer than those who received a different treatment (13.2 vs 10. 6 months respectively). HALAVEN was studied in women with all types of tumor receptors including ER+/-, PR+/-, HER2/neu +/- and Triple negative. Results for each individual patient will vary.

HALAVEN can cause side effects, including serious side effects that you should discuss with your doctor. For example, HALAVEN can cause low white blood cell counts (neutropenia), and numbness, tingling or pain in your hands or feet (peripheral neuropathy). This Important Safety Information is discussed in more detail below. Make sure you understand the potential benefits and risks before starting HALAVEN or any other treatment.

Doctors have prescribed HALAVEN to over 50,000 women in the US.

To learn more about HALAVEN, a treatment for adults with metastatic breast cancer who have already received other types of anticancer medicines after the cancer has spread, visit www.Halaven.com or check out the HALAVEN community on Facebook at www.facebook.com/halaven.

This story is provided for educational purposes only and is not intended to replace discussions with a healthcare provider. All decisions regarding patient care must be made with a healthcare provider, considering the unique characteristics of the patient. Experiences with treatment may vary and change over time.

Who is HALAVEN (eribulin mesylate) Injection for?

HALAVEN is a prescription medicine used to treat adults with breast cancer that has spread to other parts of the body, and who have already received other types of anticancer medicines after the cancer has spread.

Important Safety Information for HALAVEN®

What safety information do I need to know about HALAVEN?

HALAVEN can cause serious side effects, including

  • Low white blood cell count (neutropenia). This can lead to serious infections that could lead to death. Your health care provider will check your blood cell counts. Call your health care provider right away if you develop fever (temperature above 100.5°F), chills, cough, or burning or pain when you urinate, as any of these can be symptoms of infection
  • Numbness, tingling, or pain in your hands or feet (peripheral neuropathy). Peripheral neuropathy is common with HALAVEN and sometimes can be severe. Tell your health care provider if you have new or worsening symptoms of peripheral neuropathy
  • Your health care provider may delay or decrease your dose or stop treatment with HALAVEN if you have side effects

Before you receive HALAVEN, tell your health care provider about all of your medical conditions, including if you

  • have liver or kidney problems
  • have heart problems, including a problem called congenital long QT syndrome
  • have low potassium or low magnesium in your blood
  • are pregnant or plan to become pregnant. HALAVEN can harm your unborn baby. Tell your health care provider right away if you become pregnant or think you are pregnant during treatment with HALAVEN. Females who are able to become pregnant should use an effective form of birth control during treatment with HALAVEN and for at least 2 weeks after the final dose of HALAVEN and males should use an effective form of birth control when having sex with female partners who are able to become pregnant during treatment with HALAVEN and for 3½ months (14 weeks) after the final dose of HALAVEN
  • are breastfeeding or plan to breastfeed. It is not known if HALAVEN passes into your breast milk. Do not breastfeed during treatment with HALAVEN and for 2 weeks after the final dose of HALAVEN

Tell your health care provider about all the medicines you take, including prescription and over-the-counter medicines, vitamins, and herbal supplements.

What are the possible side effects of HALAVEN?

HALAVEN can cause changes in your heartbeat (called QT prolongation). This can cause irregular heartbeats. Your health care provider may do heart monitoring (electrocardiogram or ECG) or blood tests during your treatment with HALAVEN to check for heart problems.

The most common side effects of HALAVEN in adults with breast cancer include low white blood cell count (neutropenia), low red blood cell count (anemia), weakness or tiredness, hair loss (alopecia), nausea, and constipation.

Your health care provider will do blood tests before and during treatment while you are taking HALAVEN.

For more information about HALAVEN, please see full Prescribing Information.


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Big game tailgating tips for mobile viewers

2019-01-11T11:55:04

(BPT) – Tailgating warriors range from the most serious of fans to the folks that don’t quite manage to get in the gates for that championship game. These fans can now watch the big game from that very tailgate.

Gridiron battles and ballpark miracles generate cherished memories. From the days of listening to the score updates of conference rivals via AM radio, to trying desperately to get that connection on a smartphone to follow live streaming, the interest in the games you’re not at has always been there.

Holding the key to that game may make you the most popular member of your tailgating party. Here are five tailgating scenarios and tips to keep you connected, safe and ready to enjoy your tailgating experience!

1. Collapsible kitchen kits, retractable cutting boards and disinfecting wipes provide a simple prepping and serving system for tailgating on the go. After the big game when it’s time to retrieve your gear, you’ve got a clean and secure tote ready for action the next weekend.

2. “The Grove” is where Ole Miss fans have tailgated in its breathtaking, tree-lined, 10-acre field for generations. But this beautiful tailgating spot also has all types of cellular and WiFi signal disruptions, and north of 100,000 people vying for a WiFi connection. Winegard Company’s ConnecT 2.0 WiFi/4G LTE extender improves exclusive connectivity for your party. Waterproof and backed by a warranty, this device is less than two feet in diameter but gets the signals you need to be the quarterback of your tailgating team.

3. The Washington Huskies boast another unique tailgating scene. On the shores of Washington Lake, many fans “tailgate” in the multiple harbors. Often folks hop from one boat slip to the next. However, the most crowded of slips will be those that have a portable HDTV system to watch the best games live. The DISH Playmaker portable satellite TV antenna powered by Winegard enables you to follow every team. And setting up is easy, with several mounting options for your convenience, from a tripod for easy positioning on the dock, to a window attachment for your vehicle or placement on your RV.

4. Aboard any tailgating vessel, fire extinguishers are a requirement, and first aid kits are also a great idea. Having these things on hand, water or land, will save the day of a loved one or a fellow fan.

5. What about night games or games in stormy weather? A waterproof flashlight or lantern can provide even the weariest of fans an opportunity to pack up camp after the big game safely and efficiently. Using lights with clamps leaves both hands available to avoid an amateur one-handed acrobatic packing effort. Don’t forget a set of extra batteries to ensure your light shines and you all can depart safely.

Given these tips, fans will stay safe and connected, with cherished memories engraved forever.


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New year, new smart home innovations for your interconnected life

2019-01-11T08:01:01

(BPT) – Smart home products made major strides in 2018. More people than ever now use connected devices in their homes, and smart home hubs are constantly adding new integrations and capabilities. Research from Statista predicts that by the end of 2018, more than 45 million smart home devices will be installed in U.S. homes, fueling an exciting new phase for the smart home industry, offering consumers new and improved smart technologies and giving rise to a totally interconnected, easy-to-control environment termed the “smart home.”

This innovation looks to continue in the new year with increasingly intuitive products that make life more enjoyable and interconnected. Here are the new smart home products ready to change the way we live in the new year, coming out of the 2019 Consumer Electronics Show (CES).

Laundry made easy

The calendar might have changed, but your laundry needs haven’t gone anywhere. Thankfully, smart home technology is making the chore a little easier with LG’s Ultimate Laundry Room.

The LG Styler is a first-of-its-kind steam clothing care system certified as asthma and allergy friendly(R) by the Asthma and Allergy Foundation of America (AAFA). The Wi-Fi enabled smart LG Styler reduces wrinkles and odor and refreshes garments with the fastest cycle on the market today — as little as 20 minutes — thanks to the gentle power of pure steam technology. Furthermore, LG TWINWash(TM) with SideKick(TM) pedestal washer, an industry-first innovation for laundry, allows users to tackle small loads that are a big deal and can’t wait or wash two loads at the same time.

With LG Styler for daily refreshes, the innovative LG SideKick(TM) mini washer for small loads that can’t wait, and LG’s award-winning top and front load washers and dryers, the LG Ultimate Laundry Room suite of products can be started, stopped or monitored from anywhere using LG’s SmartThinQ(R) app. Users will receive notifications when a cycle has finished, or they can download new cycles, check energy usage and quickly troubleshoot minor issues using Smart Diagnosis. For added convenience, these home solutions can also be controlled with simple voice commands using the Google Assistant.

Smarter home with smart displays

Laundry is just one example of how smart home technology is making life easier. By adding other connected appliances and devices, you can develop a true smart home ecosystem in which seamless integrations produce valuable efficiency. One of the best ways to anchor your ecosystem is with a smart display like the new LG XBOOM AI ThinQ WK9 Smart Display. The advanced smart display builds on the capabilities of a Google Assistant speaker with the added convenience of a touchscreen display and, in partnership with Meridian Audio, delivers high-fidelity sound, precise vocal definition and accurate bass, despite its compact size.

In addition to its audio and video capabilities, the WK9 enables control of other LG ThinQ products such as LG TVs and home appliances, plus more than 10,000 smart devices from over 1,000 brands that work with Google Assistant. By establishing a go-to hub for all your smart home devices, you can increase connectivity and create a fully integrated smart home environment.

Stay connected on-the-go

As innovation continues, smart home technology is branching outside of the home itself. With new products, you can receive notifications regarding your home from anywhere, making sure you never lose touch with the most important things in your life. The first full-screen smartwatch with mechanical hands, the LG Watch W7 allows you to connect and control your smart devices. With two mechanical hands and a micro gearbox, users can enjoy the full WearOS smartwatch experience with the essence and mechanism of a true timepiece. With mobile connectivity, your life becomes easier no matter where you are.

Smart home technology is all about making our lives easier and more comfortable. Whether you’re just doing laundry, looking to power your whole home, or even taking that control on the road, new smart home products provide a level of convenience that’s changing the way we live.


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How to take action to help your child’s eczema this winter

2019-01-10T10:21:04

(BPT) – With the winter months comes colder, drier air, which can impact those prone to atopic dermatitis (AD), also known as eczema.1,2 But for the nearly 18 million children and adults in the U.S. living with AD,2 the season’s cold temperatures may make it even more challenging to avoid skin irritation and potential flares.3

Eczema is a common skin condition that may develop during childhood and often appears as a rough, red skin rash most commonly found on the face, neck, arms, and legs, depending on age.4 About 90 percent of those with eczema have the mild-to-moderate form of the disease.5 Places where your body bends — like your elbows or back of your knees — are also common areas affected. However, eczema may appear differently on different people.4,6

Being a parent, while filled with many joyous moments, comes with its fair share of challenges, especially in the winter. In addition to managing the usual busy schedules, it’s suddenly your job to fend off colds, restock tissues and make sure everyone is bundled up, all while keeping track of assorted gloves, hats and mittens. And if you’re caring for a child with eczema or even living with eczema yourself, well, you may have even more on your plate in the winter. This can leave you wondering, “how do I deal with it all?”

Below are a few suggestions to help care for your or your child’s eczema as the weather gets colder.

  1. Stock up on moisturizers for your daily routine. Moisturizers like creams, ointments, and lotions can help keep skin hydrated, but it’s important to know what works best for your child.7,8 Keep in mind your day-to-day lifestyle habits in order to develop a daily application routine that works best for your family. Applying after bathing may be an ideal time to lock in moisture and keep skin hydrated.4,8 And remember, even though the idea of a hot bath on a cold day may sound cozy and comforting, it may cause your child to experience eczema flares.7 Instead, try limiting your child’s bath time to 5 or 10 minutes and using warm (not hot) water.8
  2. Dress your child in smooth fabrics.
    As cute as your child might look bundled up in a fuzzy sweater and mittens, remember that rough fabrics such as wool can irritate the skin and even trigger their eczema.9 Consider layering loose-fitting, open-weave or cotton-blended fibers instead.3
  3. Regulate the temperature. Cold, low humidity environments may promote dry skin.1 Even if the weather is wet, humidity tends to remain low in the winter.10 Unfortunately, you can’t control Mother Nature, but there are steps you can take to make your home a lot more comfortable for your child’s skin. By cranking up the heat, you can make your home even drier.10,11 Add moisture to your home by using a freestanding humidifier or installing one that works with your home’s heating and air conditioning unit.3 Being more mindful of frequent and sudden changes in air temperature may be beneficial for your skin.3
  4. Connect with other parents. As a parent, you aren’t alone. There’s a large community of people who understand what you’re going through and are ready to listen. Online platforms like Facebook and Instagram allow people living with the skin disease to connect with other patients and caregivers and share their personal stories.

While there is no cure for eczema,12 there are treatment options available, including EUCRISA® (crisaborole) ointment, 2%, a 100 percent steroid-free treatment for mild-to-moderate eczema in adults and children as young as two.13 Discuss treatment options with your child’s doctor and work together to find a plan that may be appropriate for your child. If you have tried EUCRISA and are interested in sharing your story with others, email sharingmystory@pfizer.com or call 1-877-256-8409.

EUCRISA is a topical treatment that can be used from nose to toes. EUCRISA is for use on skin (topical use) only. Do not use EUCRISA in your eyes, mouth or vagina. It works above and below the skin to treat eczema. The active ingredient in EUCRISA is crisaborole 2%, which acts deep within skin cells to target phosphodiesterase 4 (PDE4).13 PDE4 is an enzyme that helps to regulate inflammation in your body. When you have eczema, PDE4 enzymes may be overactive in your skin cells. This can lead to inflammation in your skin. Reducing PDE4 activity decreases substances in your skin that are thought to cause inflammation related to eczema.14,15,16 The specific way EUCRISA works is not well defined.13

Crisaborole is combined with an Emollient-Rich Vehicle ointment. Ointments contain emollients, which can help lock in moisture and soften the skin.8,13

IMPORTANT SAFETY INFORMATION & INDICATION

Do not use EUCRISA if you are allergic to crisaborole or any of the ingredients in EUCRISA.

EUCRISA may cause side effects including allergic reactions at or near the application site. These can be serious and may include hives, itching, swelling and redness. If you have any of these symptoms, stop using EUCRISA and get medical help right away.

The most common side effect of EUCRISA is application site pain, such as burning or stinging.

EUCRISA is for use on skin (topical use) only. Do not use EUCRISA in your eyes, mouth or vagina.

INDICATION

EUCRISA is a prescription ointment used on the skin (topical) to treat mild-to-moderate eczema (atopic dermatitis) in adults and children 2 years of age and older.

See Full Prescribing Information at EUCRISA.com.

The information above, along with the treatment regimen that you and your doctor decide upon, may help provide a better understanding of your eczema. If you have additional questions, be sure to speak with your doctor.

For more information about EUCRISA, visit www.EUCRISA.com or call 1-866-EUCRISA (1-866-382-7472).

The EUCRISA Copay Savings Card is now available for eligible patients for as little as $10.* You can receive your card by texting ESAVES to 42762 or by visiting our website: https://www.eucrisa.com/eucrisa-4-you. Mobile terms and conditions apply. Message & data rates may apply. Message frequency varies. Text HELP for info, STOP to opt out. See terms and conditions.

Patients enrolled in a state or federally funded prescription insurance program may not use this savings card even if they elect to be processed as uninsured (cash-paying) patients.

By opting into the EUCRISA mobile program, you consent to receive up to 10 marketing or not-marketing text messages and/or push notifications per month from Pfizer Inc., such as refill reminders, fill confirmation and website information.

Pfizer reserves the right to rescind, revoke or amend this offer without notice.

*Eligibility required. Savings up to $700 per tube. Annual savings up to $2,800. State and Federal Beneficiaries not eligible. No membership fees. Terms and conditions apply.

If you have any questions or are in need of additional support, call 1-877-548-1739. Pfizer, PO Box 29487, Mission, KS 66201. Visit the EUCRISA website at www.EUCRISA.com.

This article is sponsored by Pfizer Inc.

PP-CRI-USA-1685

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  1. Langan SM, Irvine AD. Childhood Eczema and the Importance of the Physical Environment. Journal of Investigative Dermatology. 2013;133(7):1706-1709.
  2. Hanifin JM, Reed ML. A population-based survey of eczema in the United States. Dermatitis. 2007;18(2):82-91.
  3. Oszukowska M, Michalak I, Gutfreund K, et al. Role of primary and secondary prevention in atopic dermatitis. Postep Derm Alergol. 2015;32(6):409-420.
  4. Bieber T. Atopic dermatitis. Dermatol. 2012;1(3);203-217.
  5. Paller AS, Tom WL, Lebwohl MG, et al. Efficacy and safety of crisaborole ointment, a novel, nonsteroidal phosphodiesterase 4 (PDE4) inhibitor for the topical treatment of atopic dermatitis (AD) in children and adults. J Am Acad Dermatol. 2016;75(3):494-503.
  6. Kaufman BP, Guttman-Yassky E, Alexis AF. Atopic dermatitis in diverse racial and ethnic groups- variations in epidemiology, genetics, clinical presentation and treatment. Experimental Dermatology. 2018;27:340-357.
  7. Thomsen SF. Atopic dermatitis: natural history, diagnosis, and treatment. ISRN Allergy. 2014;354250:1-7.
  8. Eichenfield LF, Tom WL, Chamlin SL, et al. Guidelines of care for the management of atopic dermatitis. Section 2. Management and treatment of atopic dermatitis with topical therapies. J Am Acad Dermatol. 2014;71(1):116-132.
  9. Sidbury R, Tom WL, et al. “Part 4: Guidelines of care for the management of atopic dermatitis. Part 4: Prevention of disease flares and use of adjunctive therapies and approaches.” J Am Acad Dermatol. 2014 Jul;71(1);1218-33.
  10. Kramer U, Weidinger S, Darsow U, et al. Seasonality in Symptom Severity Influenced by Temperature or Grass Pollen: Results of a Panel Study in Children with Eczema. J Invest Dermatol. 2005;124(3):514-523.
  11. Silverberg, JI, Hanifin JM. Adult eczema prevalence and associations with asthma and other health and demographic factors: A US population–based study. J Allergy Clin Immunol. 2013;132(5);1132-1138.
  12. Ellis C, Luger T, Abeck D, et al. International consensus conference on atopic dermatitis II (ICCAD II*): clinical update and current treatment strategies. Br J Dermatol. 2003;148(Suppl. 63):3-10.
  13. EUCRISA® (crisaborole). Full Prescribing Information. December 2018.
  14. Jarnagin K, Chanda S, Coronado D, et al. Crisaborole topical ointment, 2%: a nonsteroidal, topical, anti- inflammatory phosphodiesterase 4 inhibitor in clinical development for the treatment of atopic dermatitis. J Drugs Dermatol. 2016;15(4):390-396.
  15. Chan SC, Reifsnyder D, Beavo JA, Hanifin JM. Immunochemical characterization of the distinct monocyte cyclic AMP-phosphodiesterase from patients with atopic dermatitis. J Allergy Clin Immunol. 1993;91(6):1179-1188.
  16. Sawai T, Uehara M. Cyclic adenosine monophosphate phosphodiesterase activity in peripheral blood. mononuclear leucocytes from patients with atopic dermatitis: correction with respiratory atopy. Br J Dermatol. 1998;138(5):846-848.