Category: Brandpoint Business & Finance

2025-08-26T08:01:00

(BPT) – Gap years are historically associated with recent high school or college graduates who seek to explore and recharge before life’s demands take over. But, who says there is a set age for this experience? If you’re craving adventure, purpose and a pause from the nine-to-five hustle, it might be time to consider taking an adult gap year — or just a month or two — to discover the benefits of tapping out. More than 80% of U.S. workers experience workplace stress and over half say it impacts their home life. With burnout on the rise, an adult time-out could make a world of difference emotionally, physically and spiritually.

“We’re seeing more people prioritize their work-life balance and nowadays, the standard week or two of vacation is no longer cutting it to return to the office truly restored,” said AARP Services Director of Travel Steve Guilday.

Whether it’s planned way in advance or a spur of the moment decision, an AARP membership can help you save throughout your open-ended journey. “No matter how long your extended leave lasts, an AARP membership offers a way to help you plan smarter and save more when taking a break from the daily grind,” said Guilday.

Max out the experience, not your credit card

Taking extended time off to combat burnout, pursue a passion, travel or all of the above, requires careful consideration of finances and your career, plus a plan on how to make the most of your time off. AARP members get exclusive deals, seasonal offers and special savings by booking through the AARP Travel Center Powered by Expedia, including a $50 gift card of your choice when you book any flight package. For a limited time, members can take advantage of 9 curated trips created specially for AARP members to experience the joy of travel with the perfect mix of city life and coastal tranquility. For those bringing a furry friend along for the ride, make it easy when you stay at thousands of pet-friendly hotels, such as La Quinta^® by Wyndham and Baymont^® by Wyndham. AARP members save 20% off the standard rate when booking at least seven days in advance and selecting the “Pay Now & Save, Non-Refundable” option. Or, you can save 10% off the standard rate and get flexible booking when you select the “AARP Members: Save 10%” rate.

If your plans are taking you abroad, make sure to double-check that all your travel documents are up-to-date. While you can travel up to six months before its expiration date, many countries require your passport to be valid for at least six months beyond your intended stay. If your passport needs to be renewed, even expediting it can take two to three weeks, so begin the process with enough time in advance. AARP members and their families can save 15% on expedited U.S. passport and travel visa services through RushMyPassport. This perk offers expedited options for all passport types and customer support to simplify the process of obtaining travel documents.

Plan your adventure, choose your route

A grown-up gap year not only affords the opportunity to see new places and meet new faces, but it gives you the time to do so at your own leisure and pace. Explore the scenic routes and add in a spontaneous stop or two by choosing to explore destinations through a road trip adventure. In fact, if you’re a road warrior then consider the centennial anniversary of U.S. Route 66, the Mother Road of the United States, next year and travel across eight states. With an AARP membership, save up to 35% off base rates with Avis and Budget when choosing the Pay Now option at reservation or up to 30% off when you choose to Pay Later at the pickup counter. Plus, members receive a 3% credit to apply to future rentals, a free upgrade on compact through full-size car class bookings (subject to availability) and an additional driver at no extra cost.

For additional savings while on the road, link your AARP membership with your Exxon Mobil Rewards+™ account to earn extra points on everyday purchases like fuel, car washes and convenience store items, plus 2x the points on fuel on member days. AARP members who are new to the Exxon Mobil Rewards+ program also get a 500-point welcome bonus after their first fill-up. Every 100 points equals $1 in savings redeemable on fuel, car washes or store items. Use the Exxon Mobil Rewards+™ app or your phone number and PIN at the pump once linked.

Secure yourself and your home while you explore

Even with everything planned and seemingly perfectly prepped, unexpected issues can come up back at home while you’re miles away. Don’t leave the protection of your home up to chance: AARP members can save 5% on monthly 24/7 ADT Professional Monitoring. ADT offers customizable security to fit your unique needs, and this special member offer is combinable with their other smart home security promotions. Some restrictions apply.

Accidents and injuries can happen. Most travel medical coverage will only get you to the “nearest adequate” facility. If you prefer to be treated at a hospital at home, to get you back on your feet, look into an air medical transport membership like Medjet. As an AARP member, you can save up to 20% on MedjetAssist memberships which cover medical transfers, including all transport costs, when you’re more than 150 miles from your home. Their MedjetHorizon adds worldwide crisis response benefits, including security evacuation if necessary.

Taking extended time off doesn’t mean you have to feel the pinch once you’re back home thanks to an AARP membership. To learn more about additional discounts for AARP members, visit AARP.ORG/SAVE.

2025-08-12T08:01:00

(BPT) – What are you sipping these days? Americans today have endless options when it comes to beverages. Whether you prefer caffeinated or decaf, sugar or no sugar, bubbly or still, what’s in your cup says more about you than you might think.

To better understand the latest trends and generational dynamics driving America’s beverage choices, Keurig Dr Pepper released its first ever State of Beverages 2025 Trend Report, which dives into why people drink what they do, drawing primarily from national surveys and KDP’s proprietary data. The results reveal that what people drink says a lot about what’s important to them.

“Today’s consumers don’t drink just to hydrate — they drink to energize, indulge, connect, feel comforted, express themselves and more,” said Tim Cofer, CEO of Keurig Dr Pepper. “Whether they’re seeking well-being or a nostalgic favorite, we found that people’s beverage preferences are deeply personal.”

Here are some highlights showing what beverage preferences reveal about American life in 2025.

Give up coffee? Never. More than half of Americans (62%) say, “My day doesn’t start until I’ve had a cup of coffee,” making it a non-negotiable ritual. In fact, 59% say they’d rather skip breakfast than miss their caffeine fix — and nearly 3 in 4 adults 21 and up (73%) confirm they’d rather give up all alcohol at night than skip their morning coffee or caffeine.

Ahhh. Carbonated soft drinks hit the spot. Are carbonated soft drinks really more refreshing than other beverages? Almost 6 in 10 (58%) say yes, with 53% enjoying their taste more than any other drink — which may be why they’re the top beverage people choose as a treat.

Gen Z is adventurous. The survey found 72% of Gen Z (compared to only 16% of Boomers) try new beverages monthly, with 75% of them customizing their beverages, and more than half choosing beverages to “stand out.”

Why try something new? To entice Americans to sample an unfamiliar beverage, offer them novelty. Nearly 6 in 10 Americans (59%) rate “new flavors” as the overwhelming winning attribute that motivates them to try a new beverage, versus 29% going for low- or zero-sugar options and 28% being attracted by physical health benefits.

Elevate your sips. Almost half of consumers (46%) are drawn to premiumization, and they’re willing to pay more for beverages they consider premium — which they associate with better quality, better ingredients and attractive packaging.

Wellness wins. An overwhelming majority of Americans (82%) say drinking their favorite beverages helps restore their mental health, and 66% seek beverages that improve their physical health. Choosing healthier options also means less alcohol, with 58% of consumers (especially Gen Z) now preferring non-alcoholic beverages when hanging out with friends.

“Americans, led by younger consumers, are seeking more personalization, greater variety and better-for-you options to quench their thirst,” added Cofer. “Today’s consumers seek more intentional, flavor-rich beverage experiences — acknowledging they look for beverages to meet physical and mental well-being while also not wanting to sacrifice taste for function.”

Want to discover more about today’s beverage trends? You can read the full report here.

Methodology: The State of Beverages 2025 Trend report was derived from a variety of quantitative and qualitative data sources, including national surveys from Harris Poll, Ipsos and Morning Consult, and KDP’s own proprietary data. The Harris Poll, on behalf of KDP, conducted an online survey among 4,031 U.S. adults 18 and up who consume beverages. The survey was conducted from March 11 to March 19, 2025. For a more detailed methodology, please see the full report.

2025-08-12T07:01:01

(BPT) – In today’s digital-first world, where artificial intelligence (AI) is reshaping every industry, companies face a new imperative: keep learning or risk falling behind. At Cognizant, a global technology leader with more than 335,000 employees, that challenge is being met with an innovative, future-forward response.

Advancing AI innovation crucially depends on building a talent pool with the right skills to harness its full potential. Cognizant has invested heavily in a transformative internal learning and development ecosystem, headlined by Synapse, a next-generation program designed to help workers gain the skills they need by 2026 to thrive in an AI-driven economy. Synapse isn’t just another learning program — it’s an experience aimed at giving more than one million workers an edge on tomorrow.

“Learning isn’t one-size-fits-all,” said Ravi Kumar S, CEO. “Synapse allows us to meet workers where they are, with curated content, real-time assessments, and AI-guided recommendations tailored to individual growth paths.”

Learning at the speed of AI

AI is not just the subject of Cognizant’s learning strategy, it powers it. Using generative AI and machine learning, Synapse is training its own associates as well as jobseekers to perform high-demand tech skills. Candidates can complete skills accelerator courses, helping build a pipeline of experienced and emerging talent that meets today’s hiring demands. Jobseekers can also apply for “earn while you learn” apprenticeships that provide structured learning and on-the-job training to build skills and advance careers at Cognizant. Additionally, through collaborations with technology partners, Cognizant is expanding the reach of its training so associates can learn to leverage the latest, cutting-edge technologies. Through philanthropic grants, volunteerism, mentoring and education partnerships, Synapse’s community education programs also reach thousands of individuals worldwide.

By partnering with organizations like universities, community colleges and workforce development groups, as well as investing in its own associates’ learning, Cognizant is building a talent pipeline that enhances workers’ skills and drives community impact.

Since its debut, more than 439,000 individuals have engaged with Synapse, with overwhelmingly positive feedback on its applicability across roles.

Recognition for excellence

Cognizant’s commitment to continuous learning hasn’t gone unnoticed. The company was recognized as one of Fortune’s Change the World companies for its commitment to learning and development.

In addition, Cognizant was recognized by Brandon Hall Group with multiple awards for excellence in learning and development, including Gold in “Best Unique or Innovative Learning and Development Program” and “Best Competencies and Skill Development.”

“These accolades reaffirm our belief that investing in people is the best way to invest in the future,” said Kathy Diaz, Cognizant’s Chief People Officer. “The pace of technological change means the half-life of skills is shrinking. We’re building a culture where learning never stops.”

Bluebolt: Innovation from the ground up

To put these cutting-edge skills to use, Cognizant continues to invest in Bluebolt, an internal innovation accelerator that empowers every associate to think like an entrepreneur. Through Bluebolt, employees are encouraged to submit bold ideas — no matter how big or small — that leverage AI and advanced technologies to improve business, delight clients and transform how companies work.

To date, Bluebolt has generated more than 427,000 ideas from across the company, with more than 70,000 already implemented with clients. Many of these ideas have evolved into client-facing solutions, employee enablement tools and process improvements — showcasing the power of grassroots innovation.

“Bluebolt isn’t about waiting for permission to innovate — it’s about unleashing the creative potential of our people,” said Alexis Samuel, SVP of Delivery Excellence. “We believe innovation starts with curiosity, and curiosity starts with learning.”

Vibe Coding Week

To increase visibility, showcase the empowering side of AI and further engage associates, Cognizant created the first ever Vibe Coding Week that started July 30, 2025. The goal of this event is to capitalize on an important inflection point: As AI-enabled coding increases, human labor is being reimagined, and every employee can play a role in this transformation.

With more than 250,000 employees — from HR and sales to engineering and marketing — registered, Cognizant is attempting a GUINNESS WORLD RECORDS title for most participants in an online generative AI hackathon, a category that closely mirrors the structure and approach of its vibe coding event. To put this into context, according to a Stanford study, the human body can generate up to 400 watts of energy during active moments, like during vibe coding. Multiply that by 250,000 associates vibe coding at the same time, and you get 100 megawatts which equals the output of a nuclear power plant. Or simply put, with that much energy, you might be able to toast 1.8 million slices of bread or potentially power 80,000 homes in Mountain View, CA.

Cognizant’s Vibe Coding Week aims to engage thousands of employees by featuring hands-on workshops, a prompt engineering toolkit, best-practice sessions, an innovation competition, and recognition for outstanding projects. Following the week’s end, participants can join the Cognizant Global Vibe Coding Community to continue sharing ideas and advancing solutions within the company and for clients.

The road ahead

As the nature of work continues to evolve, Cognizant is leaning into change. From cutting-edge AI learning platforms to a global culture of innovation and upskilling, the company is charting a course for what the future of work can look like when people are empowered to grow, adapt and lead.

For employees, the message is clear: You are not just part of a company. You are part of a learning movement — one designed to build a base of tech talent who have the skills and ideas that will shape the potential of our world tomorrow.

2025-08-04T06:01:00

(BPT) – The weather may just be perfect, but before you know it, summer will be over, and you’ll be dropping your student off at their dorm. As your child makes the most of their summer before college, they may forget that enrolling in fall semester classes is just one step in preparing for their educational journey. You can help them stay on track by making sure they check these four important tasks off their list before summer is over.

1. Shop for books, bedding and more

The shopping list for a college freshman can be quite extensive. On top of purchasing books, school supplies, laptops and other electronics, your student will likely need dorm necessities if they plan to live on campus — and this total can add up. According to a recent College Ave survey, parents estimate they spent an average of $3,614 to prepare for freshman year, including new electronics, dorm room essentials and books.

For example, your college-bound kid will likely need new bedding, towels, laundry detergent, a bath caddy and other items that they would normally have lying around your home. If neither of you is sure what items are absolutely necessary for dorm living, check and see if their school offers a handy freshman shopping list or check out this ultimate dorm room checklist from College Ave.

2. Help them set up a budget

Finances can be stressful for anyone at any age, but students who are balancing work and school can have it especially rough. According to a March 2025 College Ave student survey, nearly half of students said they were stressed about their finances. Additionally, only 55% of college students track their spending, an important first step in budgeting.

Help your student maintain a budget and learn to handle their cash flow before they ever set foot on campus. One good place to start is with Student Budget Worksheet from College Ave. Sit them down and help them figure out their expected expenses and income for the fall semester. Whether you’re helping them pay for college or if they have other funding sources like scholarships, financial aid, loans or a paycheck from a part-time job, knowing what the numbers are and how much they can expect to spend and save is an important life lesson that will serve them this semester and beyond.

3. Find and secure important documents

Your child is probably used to you keeping important documents like their health insurance card, Social Security number, transcripts and medical records. Before they head off to campus, make sure to give them these documents and emphasize how important it is to keep them safe and secure. Help them choose a fireproof document bag where they can store sensitive paperwork and identification, but still have it handy when needed.

4. Shop for private student loans

During the summer, you and your student may discover that there’s a financial gap in covering their education costs. Whether a grant fell through or a work-study placement didn’t work out, you’ll need to find a way to cover whatever they may owe for the year. So, while shopping for back-to-school, make sure to also shop around for private student loans.

Not sure where to start? Once you’ve exhausted your other resources — like scholarships, grants, income, savings and federal student loans in the student’s name — check out College Ave. The application process takes less than three minutes, so you can stress less and get back to enjoying summer. If you have any questions during the application process, customer service is ready to help. Plus, their private student loans offer multiple repayment options and competitive interest rates to fit your student’s budget and needs.

While you’re there, make sure to check out the loan calculator. According to the March 2025 survey, 67% of those who expected to have student loan debt post-graduation didn’t know or were unsure of how much their monthly payments would be. Using this handy tool, you can reduce any surprises and help your student pay for their education with confidence.

Don’t let summer slip by! Make sure your child checks off these four key tasks on their checklist before the fall semester begins. To learn more about how to pay for college, visit CollegeAve.com.

2025-07-31T07:01:00

(BPT) – A dead car battery is more likely to leave you stranded in a winter freeze than the summer sun. But keeping your car battery healthy in the warmest months will help you avoid getting stuck when temperatures plunge.

Contrary to popular belief, heat drains car batteries much faster than a blustery cold. Experts at Clarios, the world’s largest car battery manufacturer, say that high heat speeds up the chemical reactions inside a battery, which leads to the evaporation of internal fluids and faster corrosion of essential components. Coupled with high temperatures under the hood, batteries can weaken silently during the summer months.

More important than ever

12-volt batteries, found in all types of vehicles from traditional gas-powered cars to full battery electric vehicles, have evolved beyond starting the vehicle to supporting safety critical and convenience features including start-stop and advanced driver assistance systems. The low-voltage battery provides reliable and dependable power, protecting against failures that could put occupants at risk.

Three simple ways to prevent cooking your battery in the sun

Nearly one in four vehicles on the road today needs a new battery — most without warning signs of upcoming failure.

While you’re out chasing summertime fun, experts at Clarios, the maker of 1 out of every 3 car batteries on the road today, offer three simple ways to avoid heat-related battery issues:

1. BE PROACTIVE: If your battery is three years old or more, have it tested before the summer heat sneaks up on you. Many service centers and auto parts retailers offer complimentary battery tests to help drivers avoid the inconvenience — and cost — of a dead battery.
2. CHOOSE THE RIGHT BATTERY: A battery needs to be built for and tested against extreme heat. AGM (absorbent glass mat) batteries are designed to handle the summer heat. They are also designed to support the electrical demands of today’s vehicles including start-stop technology and hybrid/electric vehicles.
3. PARK IN THE SHADE AND BE PREPARED: Park in the shade when you can, keep your battery terminals clean and know the signs of a weak battery such as slow engine cranking, dim headlights and never ignore an illuminated battery warning light.

With the proper maintenance and choosing the right battery for your vehicle, you can cruise down the sunny highway with peace of mind that when winter comes, your battery will be ready for the coldest days.

To learn more about the right battery for you, battery maintenance, and technology, visit AutoBatteries.com.

2025-07-30T11:47:00

(BPT) – Summer’s not over yet, and there’s still plenty of time for you and your family to enjoy a fun, sun-soaked getaway before returning to your school and work routines. There’s plenty of sunshine, comfortable ocean temperatures for swimming and balmy nights left to savor at The Beach: Myrtle Beach, South Carolina.

Whether you’re planning in advance or jumping at the chance for a last-minute adventure, this much-loved coastal destination won’t disappoint. Choosing Myrtle Beach makes your getaway simple, thanks to plenty of lodging options, a wide range of attractions for everyone and, of course, 60 miles of beautiful shoreline ready to welcome all for a visit filled with memory making.

Here are the top reasons to escape to The Beach while the summer still sizzles.

Sun-drenched activities

Popularly known as the Grand Strand, Myrtle Beach is made up of 14 unique communities stretching along the northeast coast of South Carolina, where families, couples and anyone in search of a warm welcome will find a lot more than just a day at The Beach.

Love outdoor adventures? When you’re not sunning yourself on spacious sandy beaches, you can pursue exciting water sports like boating, fishing, jet skiing, kayaking or paddle boarding. On land, explore beautiful scenic nature trails and state parks on foot or on two wheels.

Endless entertainment

When you’re not soaking up the sun and surf, you can find a wide variety of vibrant entertainment options and family attractions, including world-class golf, a diverse array of live theatres, unique shopping boutiques and outlet malls, plus loads of fresh and tasty coastal Carolina cuisine that is sure to satisfy every tastebud.

From the iconic and lively Broadway at the Beach entertainment complex and Ripley’s Aquarium to over 30 mini golf courses that have earned Myrtle Beach the title of “Mini Golf Capital of the World,” there’s something for everyone to enjoy.

Whether you have adventure or relaxation at the top of your vacation itinerary (or a bit of both), you’ll be sure to find all kinds of activities to fill your stay with memorable fun and quality time together.

Dazzling deals

An affordable summer getaway is within your reach, thanks to a wide range of lodging options at competitive prices. Families can find everything from hotels and resorts with special packages and dining options to spacious multi-bedroom suites with kitchens that are perfect for larger family gatherings.

You’ll also find that many of the area’s most popular attractions, including parks, shopping areas, local gardens, the iconic Myrtle Beach Boardwalk and the MarshWalk in historic Murrells Inlet, feature free events and activities all season long. Many ticketed experiences like the SkyWheel, WonderWorks and Ripley’s Aquarium also offer value-packed deals.

You can find the latest scoop on all the thrilling events, accommodations and attractions deals at VisitMyrtleBeach.com/hotels/deals/summer.

Breezy travel times

If you’re looking for an easy and convenient getaway, Myrtle Beach’s prime location can’t be beat. Love a family road trip? The Beach is an ideal destination, with nearly half the U.S. population living within a day’s drive.

For families traveling by air, the Myrtle Beach International Airport offers over 50 nonstop destinations serviced by budget-friendly carriers, including Spirit, Breeze, Avelo and Southwest. Conveniently situated just over a mile from the ocean, the Myrtle Beach airport was named one of the Best Small Airports in the U.S.

Myrtle Beach offers visitors the ultimate combination of convenience, value and carefree experiences, inviting you to relax and enjoy everything the season has to offer. This summer, take one last opportunity to slow down, enjoy your time together and make lasting memories before the school year begins.

Plan your next family getaway at VisitMyrtleBeach.com.

2025-07-24T06:01:00

(BPT) – Since the first model came off the assembly line in 1953, the Chevrolet Corvette has captured the hearts of car enthusiasts across the globe. Today, after more than 70 years on the road and track, America’s Sports Car’s basic story is familiar to even everyday drivers commuting to and from work.

To better share and spread the legacy of that decades-long car story, the National Corvette Museum opened in 1994 in Bowling Green, Kentucky, and now serves as an all-encompassing, immersive tribute to this celebrated vehicle. Just across from the General Motors Bowling Green Assembly Plant, where every new Corvette in the world is assembled, the museum showcases the car’s story through interactive exhibits, rare models and historic artifacts. For automotive fanatics and enthusiasts the Museum showcases the Corvette’s ground-breaking design, meticulous engineering, and motorsports pedigree.

In 2025, each current Corvette model represents the pinnacle of American performance and craftsmanship. Whether conquering Le Mans or carving through city streets, the Corvette offers heart-pounding acceleration paired with razor-sharp handling dynamics.

Now, if you’ve ever dreamed of having your very own Corvette, here’s your chance. Throughout the year, the Museum holds Corvette Raffles that give participants the opportunity to own this legendary sport car brand new, immediately after it comes off the assembly line (across the street), paint nearly wet and the tires with absolutely zero wear (until someone wins).

Better yet, the raffles raise funds to fuel the Museum’s mission of educating worldwide audiences on the story and evolution of the Corvette. All proceeds benefit the Museum, a nonprofit foundation: Kentucky Charitable Gaming License Number ORG0000854.

Read on to learn a little more about the museum’s one-of-a-kind offerings, as well as how to enter and how to win.

How can I enter?

The National Corvette Museum holds raffles multiple times a year. Forthcoming raffle dates and Corvette prizes include:

• July 31 prize: 2025 Torch Red Corvette Convertible
• Aug. 14 prize: 2026 Blade Silver Corvette Coupe
• Aug. 29 prize: 2025 Arctic White Corvette Z06 Convertible
• Aug. 30 prize: 2025 Red Mist Corvette Coupe

The cost to enter the raffle is usually $100 to $300 per ticket, and entries are often limited to 1,500 in total. Participants must be 18 years old and have a valid driver’s license. For official raffle contest rules, visit raffle.corvettemuseum.org/rules.

What does a win include?

In addition to receiving a new Corvette, all raffle winners will also enjoy the benefits and excitement of taking delivery of their new Corvette at the Museum as part of the R8C Museum Delivery experience. This includes a VIP tour of the Museum, one-year individual membership to the Museum, hands-on delivery with a trained delivery host, a live stream of the delivery and more.

How can I find out if I’ve won?

Keep an eye on the Museum Facebook page to watch live raffle drawings.

To learn more about the raffle and the National Corvette Museum, visit Raffle.CorvetteMuseum.org.

In imagining that sports car dream, after winning, would you test your new Corvette’s performance on an actual racetrack or show off to your neighbor and just take it to the grocery store? Either way, you have a chance to make your Corvette vision a reality, all by supporting the National Corvette Museum’s important automotive mission.

2025-07-18T08:01:01

(BPT) – No matter your budget, you can always benefit by finding ways to save. Perhaps it’s only a dollar here and there, but these savings can add up and help you reach financial goals or pay for travel experiences sooner than you’d planned.

Are you ready to start saving and stretch your budget? Check out these five simple tips that can change the way you spend and save.

1. Switch internet and phone plans

You may be overpaying for your internet and cellphone plans. Take some time to research if other providers offer a better price for comparable (or better!) plans. Some may even offer bundles, like internet and phone packages, at discounted prices. Or, as a new customer, the provider may offer a reduced rate and/or free items.

2. Look for meal deals

Dining out or grabbing takeout can quickly add up. However, you don’t have to give up eating out completely. Try cutting down on how often you dine out and look for meal deals like free appetizers, discounted specials or kids-eat-free nights.

For example, if you’re out and about, stop at your local Circle K for a delicious and affordable meal deal.

For just $3, you can enjoy your favorite Circle K fresh hot foods, like a classic hot dog or taquito, paired with a bag of Frito Lays chips and a refreshing Polar Pop to wash it all down. Best of all, this deal is here to stay.

3. Wait on big purchases

Whether you’re looking to buy a new TV, couch, bed or desk, don’t go online or head to the store right away. Keep an eye on your preferred models or brands for these items to go on sale. You can even create online alerts to let you know as soon as the price drops. Because the retail cycle is fairly predictable, you can also research when certain items tend to go on sale or are discounted. For example, if you need to replace your vacuum, wait until April, when they typically go on sale.

4. Search for secondhand items

From big purchases like cars to smaller purchases like books, buying used can help you save big. While you can’t (and shouldn’t) buy everything used, you’ll be surprised at what you can afford when choosing secondhand items.

For example, you can easily find new-to-you clothing at thrift and consignment stores. If you’re on the hunt for electronics, like a TV, soundbar or computer, ask if your electronic store has used or open-box items. You can also find plenty of used goods online. It may take more leg work than buying new, but the time you spend looking will pay off.

5. Keep your eyes on the calendar

You’ve probably wondered, “who is actually celebrating National Pizza Day?” but don’t underestimate the power of these seemingly silly holidays. Quirky celebrations like National Donut Day or National Ice Cream Day draw a ton of potential discounts from top brands looking for ways to celebrate with customers. Whether it’s a free Krispy Kreme on National Donut Day or a discount on gas for Circle K’s National Fuel Day, these little holidays can be a nice treat for your wallet and the whole family.

Every little bit counts

Whether you save a dollar or a hundred, every cent you save counts. Using these five simple tips, you can extend your budget so you can afford more, spend less and hopefully increase your savings.

2025-07-17T10:01:00

(BPT) – Inflation has impacted consumer spending habits as buyers appear to be more focused on getting the most out of every dollar they spend. But it’s not about finding the cheapest product, it’s about finding something that feels worth it. For this, consumers are turning to MVP brands, offering “more value for the price.”

According to recently released research from Deloitte, four in 10 American consumers are now “value-seekers,” meaning they engage in three or more cost-conscious, deal-driven or convenience-sacrificing behaviors per month while buying groceries, booking a leisure trip, dining out, making retail purchases or even buying a vehicle. Deloitte’s Value-Seeking Behavior index rose 10% from September 2024 to April 2025.

Inflation turned consumers into value skeptics

Beginning with inflation that peaked in 2022, consumers’ belief that they are paying fair prices and getting a good value decreased by 61% and 30% on average, respectively, and it doesn’t seem to be recovering. For example, in May 2025 Deloitte’s ConsumerSignals tracker found only 32% of consumers said they get high value out of a typical bag of groceries. Only 27% said they get high value from leisure airfare, and 20% said they get high value from restaurant delivery services. As a result, companies across all sectors face the challenge of proving they can deliver meaningful value that resonates.

Value-seeking spans demographics

Value-conscious behavior appears to not only be more widespread but also seemingly more deeply ingrained across demographics. Although lower-income consumers, who seek value out of necessity, account for 40% of value-seeking consumers, they aren’t the only ones looking for a deal. It may be surprising that 23% of consumers earning $200K or more yearly are value-seekers. These high-income households have a much wider range of reasons for value-seeking, including changing perceptions of the economy, job opportunities, retirement security and feeling stretched by housing costs. This group also has the most extreme behavior changes when they become value seekers, making the most dramatic cuts to their discretionary spending compared to their non-value-seeking income peers.

The research shows that younger generations are watching how they spend: 40% of Millennials and 44% of Gen Z said they take part in three or more value-seeking behaviors. However, nearly half of Gen Xers (49%) and Boomers (43%) are value-seekers, too.

It’s not about price, it’s about being ‘worth it’

So, what makes a brand valuable to consumers? It’s not just about affordability and offering the lowest price.

Across five major sectors (grocery, apparel, restaurants, automotive and hotels), price perceptions predict between 60% and 90% of value perceptions. However, some brands still outperform their predicted value by delivering more than expected. Consumers tend to choose brands with stronger value narratives, even if they offer products at slightly higher price points.

Ten to 40% of perceived value comes from brands providing consumers with something extra, including three things MVP brands offer better than others: quality, attitude and trust. At both high and low price points, companies that provide more value than predicted have a higher net purchase intent and are winning household share.

The research highlights that consumer households shifted roughly 2% over three years to purchasing at MVP brands across grocery, restaurants and hotels, and 0.6% for apparel. This means that companies solely focusing on pricing might be leaving money on the table. MVP brands appear to be gaining new customers from their competitors, but many companies may be missing out, as only one out of three brands is considered an MVP.

“Value-seekers are looking for more than the lowest price tag—they want brands that deliver additional value, whether that’s through quality, reliability, trust or a better overall experience for their money. Brands that recognize and deliver on this broader definition of value could gain customers and loyalty,” said Mike Daher, vice chair and U.S. consumer industry leader, Deloitte.

With today’s consumers facing a challenging economic environment, many look to be moving toward brands that they perceive as providing more value for the price, not just the cheapest product. This breaks the myth that value-seeking equals “low-cost.” Many consumers are likely looking for the best “bang for their buck.”

To learn more about Deloitte’s findings, read the full report: The Value-Seeking Consumer: Competitors Could Lose Out to Brands Offering More than Low Prices.

2025-06-30T14:01:00

(BPT) – Everyone loves a deal, but when something sounds too good to be true, it usually is. The same thing holds true when it comes to purchasing deeply discounted stamps. Scams involving counterfeit U.S. postage are costing the U.S. Postal Service millions and could cost you too. Customers using counterfeit postage risk having their items confiscated and could face stiff penalties. That’s not all. Now scammers are targeting job seekers with work-from-home scams that use counterfeit postage to reship packages.

How big of a concern are these scams? Since October 2024, the U.S. Postal Inspection Service has already seized more than 6.3 million counterfeit stamps and have issued 138 cease-and-desist orders to individuals and businesses using counterfeit postage.

Here’s how to avoid common scams.

Hefty discounts

Have you seen online offers for United States Forever^® stamps at 50% off? When you do, keep scrolling … stamps offered at such a steep discount are likely counterfeit. You may see offers on social media marketplaces, e-commerce sites via third-party vendors and other sites, often sold in bulk quantities at a significant discount — anywhere from 20% to 50% off the face value of the stamps.

• Why it matters: If you use counterfeit postage, even unknowingly, your mail, documents or other items likely won’t reach their destination. Items mailed with counterfeit postage will be considered abandoned and are subject to being opened and disposed of at the Postal Service’s discretion. Using counterfeit postage is not a victimless crime beyond defrauding the U.S. Postal Service, you’re also putting your own mail, property and personal information at risk.
• What to do: To ensure postage you use is legitimate and your mail arrives safely, always purchase stamps directly from the Postal Service or from an Approved Postal Provider™. Approved vendors can include legitimate “big box” or warehouse retailers who may offer small discounts on postage stamps through resale agreements with the Postal Service. Find approved vendors in your area here. To report counterfeit postage to the U.S. Postal Inspection Service, visit USPIS/gov/report or call 1-877-876-2455.

Work-from-home scams

These scams often start with a job posting on social media. The job sounds so easy — you to work from home reshipping packages to their intended recipient.

Here’s how the scam works. The scammer sends items, usually purchased with stolen credit cards, and instructs the work-from-home employee to reship the package to the recipient using prepaid shipping labels they provide. Those labels are usually counterfeit and the employee has now, oftentimes unknowingly, committed a crime.

• Why it matters: When the scam is complete, you’ll find that you won’t be paid. On top of that, you’ve helped the scammers’ customers receive stolen goods, the Postal Service loses revenue, and you’ve become involved in a criminal scheme that could lead to time in prison.
• What to do: To protect yourself from these scams, remember: Legitimate companies and websites will have corporate contact information, a physical address, a phone number, terms and conditions, and privacy policies.

Still unsure if the business is legitimate? Contact the human resources department of the company offering work-from-home opportunities to verify the job or reach out to your state’s attorney general’s office or consumer affairs office, the Federal Trade Commission or Better Business Bureau.

Suspicious packages

What could be better than getting an unexpected package? But you didn’t order it, and it’s not from someone you know. You may get a package addressed to you with no return address or with a retailer’s name. Unfortunately, when seemingly harmless free items come from a company, they may come with a higher cost than you realize. Unsolicited merchandise can be part of a larger “brushing” scam, which is illegal in the U.S. In these scams the sender is usually an international third-party seller who found your address online, and sends you merchandise to designate you as a “verified buyer.” The retailer then writes a fake review in your name to fraudulently boost product ratings and sales numbers — which they hope results in more sales.

A new variation on brushing aims to steal your personal information — often to commit fraud or steal your identity. Called “quishing” or QR code phishing, this scam involves, packages containing cards with QR codes. The recipient is instructed to scan the code to get more information or discover who sent the gift.

• Why it matters: Since the merchandise is usually cheap, scammers consider losing the item an acceptable loss. But the fake review in your name may encourage people to purchase worthless stuff. Further, while you may like getting free items, scanning unfamiliar QR codes could compromise your device’s security, allowing scammers to steal personal information and use it for illicit activities. In some instances, bad actors may use your address and account information to receive merchandise, then steal it from your home before you can intercept it.
• What to do: Receive unsolicited merchandise? There are three things you can do: First, the merchandise is free, so you can keep it. But you didn’t order it, so don’t let senders convince you to pay for it. Second, if there’s a return address and it’s unopened, mark it “Return to Sender” and the Postal Service will return it. Finally, you can discard the item. Also, to protect yourself, change account passwords and monitor your credit reports and credit card bills regularly. And never scan an unfamiliar QR code included in a package you didn’t order.

The U.S. Postal Inspection Service encourages you to share these tips with family and friends to avoid bogus stamps and scams. Learn more at Counterfeit Stamps — United States Postal Inspection Service, and report suspected scams at USPIS.gov/report.