Category: Brandpoint Lifestyle

2024-02-23T13:57:00

(BPT) – As a health care navigator at UnitedHealthcare, John wears many hats. Some days are spent helping members locate physicians in their area or better understanding their benefits, while others are filled with questions about billing. But providing the support members need often means looking beyond claims or copays to other issues impacting health — ones that aren’t always seen as health care issues.

John recalls one member he worked with earlier this year whose largest obstacle was housing. Operating with a disability and on a single income, he struggled to navigate local programs designed to help people like him address housing challenges.

“So I did some research, calling county and local offices to get information that might best fit his needs,” John says.

He soon facilitated a conference call with the member and a neighborhood housing service in Kalamazoo, Michigan, to help him get “mortgage ready” and into stable housing. At the end of that call, the member told John, “You made my hero of the day list.”

The impact of social drivers

Nearly 10% of Americans 65 years or older face food insecurity,^[1] and between 2021 and 2022 the poverty rate for older adults increased from 10.7% to 14.1%, reflecting greater overall economic insecurity for American seniors.^[2]

In response, the health care system is paying much closer attention to the overall impact of these social factors.

“For a long time, health care was focused on acute and chronic illnesses, as well as an episodic model for how we manage specific conditions,” said Dr. Alexander Billioux, chief medical officer for UnitedHealthcare Community and State and also responsible for leading the company’s population health and social care efforts. “We’re now taking a more holistic view, where we can improve health by thinking about the context in which people live their lives.”

“That,” he said, “is really where the social care component comes in.”

Dr. Billioux adds that while traditional Medicare is not really set up for identifying social needs or addressing them, managed care – and Medicare Advantage in particular – has that flexibility.

Making meaningful connections to meet social needs

Turning data into action is where UnitedHealthcare has made great strides over the past few years. In 2022 alone, the company screened 4.7 million Medicare Advantage enrollees for social needs using an approach that included health risk assessments; phone calls; in-person visits; and analysis of surveys, claims and administrative data. Of those screened, UnitedHealthcare identified 2 million enrollees with unmet social needs that could be impacting their health.^[3]

But identifying these needs was just the first step. Using individualized outreach tactics—dictated by members’ noted preferences—UnitedHealthcare contacted 1 million people who said they wanted help, and from there made 2.3 million social-needs referrals to various national and regional social services programs.

Ultimately, UnitedHealthcare verified that 853,000 Medicare Advantage enrollees were connected to services and supports that addressed a social need. And the result wasn’t just a step toward better health, but also meaningful cost savings for these individuals. In 2023, the company is expanding its outreach efforts and expects to screen more than 5.5 million members—driving even more connections to important support services for those in need.

“We’re taking those extra steps by telling members these programs exist, as well as contacting, coordinating and advocating,” Billioux says. “People who have had long exposure to the health system might think that no one is paying attention to these social drivers. So we’re working hard to try and change that, because we really are here to help.”

Added John, “I love having the opportunity to help our members; I want to be that person.”

To learn more about how UnitedHealthcare’s holistic medical and social support model is identifying and addressing the needs of millions of people each year, access the research brief on UnitedHealthGroup.com.

2024-02-23T10:01:01

(BPT) – Does it seem like your kids are busier and more stressed than ever? With an average school day of seven hours and two hours of homework on top of that, a jam-packed schedule of extracurriculars, the constant barrage of social media, the ever-present digital world, academic pressures, and more, no doubt kids have a lot on their plates. And some days, all of those plates are spinning at once. How is it affecting them? Two recent surveys shed some light on that.

In their 2023 Parenting in America Today survey, Pew Research found 76% of parents are somewhat or very worried about their child’s mental health and well-being. JAMA Pediatrics reported a 27% increase in childhood depression in 2022.

How can parents help turn those numbers around? Stepping back from the hubbub and focusing on experiences that will nourish your child is a great way to do that. But it doesn’t have to mean a lifestyle overhaul. A little change can go a long way. Here are five simple ideas to help you improve your child’s well-being.

Call for a digital detox. According to the CDC, children between the ages of 8 and 18 spend an incredible 7.5 hours in front of screens on any given day. The benefits of limiting that time are nearly endless. It promotes creativity, improves face-to-face interaction, reduces eye strain, lessens anxiety, reduces exposure to cyberbullying — the list goes on and on. How to wrestle the phone or tablet out of your child’s hands? To start, make a “no screens at the dinner table” rule, which can promote conversation, and limit screen time for an hour before bed. And about bedtime…

Make sure they get enough rest. Don’t underestimate the power of a good night’s sleep. One way to help your child get the rest they need is by requiring them to keep their phones out of their rooms at bedtime. This can be a struggle for adults, too. One way to do it: designate a central area in your home where everyone’s phone charges and spends the night.

Promote physical activity. If your child participates in extracurricular sports, this may not be a worry in your household. If not, encourage more activity. It can be as simple as a family walk after dinner. It’s a great time to talk with your child about their day, hear what’s happening in their world, and get your steps in, too!

Give them some autonomy. Study after study has shown that helicopter parenting, while well-intentioned, leads to anxiety and even depression in kids. A little independence goes a long way. Giving your kids the opportunity to spread their wings a bit allows them to become more self-reliant and gives them assurance that you have confidence in them.

Get them out of their comfort zones. Find an experience for your kids that’s outside of school, fosters independence, pushes the envelope a little, and allows them to grow. Learning a new skill or mastering a challenge can do wonders for a child’s self-esteem.

A great way to accomplish all these is to consider sending your child to sleepaway camp during the summer, says Brooke Cheley Klebe, whose great-grandfather Frank H. Cheley started Cheley Colorado Camps in 1921. A century ago, it was Frank’s dream to provide an opportunity for kids to get away from the city into a beautiful outdoor setting, learn the ways of the woods, and develop a spiritual awareness from living in nature. They’ve been helping youth experience the great outdoors ever since. Brooke has seen firsthand the transformation that this type of experience can have on young people.

“Summer camp offers for kids the unique ability to step out of their daily routines and connect with the natural world, free from screens,” she says. “At Cheley, our campers express how the camp experience changes them, and helps them feel more solid, focused, and engaged with life. By disconnecting from their devices, camp is a place where they can slow down, embrace new experiences, and truly connect. It’s where they find a sense of belonging.”

And these days, what kid doesn’t need that?

2024-02-22T08:01:00

(BPT) – Ditch the boring broccoli and say hello to a purple powerhouse! Want to spice up your salads beyond the usual suspects? Then buckle up, veggie adventurer, because we’re about to embark on a journey to the unexplored territories of your taste buds!

Grow your own rainbow of rare veggies right in your backyard (or even on your balcony or fire escape). It’s easier than a bunny hopping over a carrot patch, and before you know it, you’ll be harvesting culinary wonders you never thought possible.

So, ditch the same old, same old and get ready to spice up your dinner plate with these unusual edible gems from National Garden Bureau.

Avalanche beets. Do you have a non-beet-lover in your household? This may be the beet to win them over. The Avalanche has a mild, sweet flavor with no reddish color and no bitter taste. It’s even delicious raw! This mild beet is easy to grow, and will be ready to eat in just 50 days or so. Providing vitamins B and C and fiber, this tasty beet deserves a try!

Prism peppers. Perfect for deck or container gardeners, these clever peppers produce multi-color sweet peppers on one plant. They are sized between a mini and standard bell pepper, and full of vitamin C and potassium. Prism peppers are a beautiful addition to your garden and your dinner plate.

Red Impact peppers. The Lamuyo variety of peppers are difficult to grow until now — enter the game-changing Red Impact. This pepper is packed with vitamin C and potassium, is sweeter than other varieties and is very easy to grow, even for the novice gardener.

Purple Magic broccoli. Called a “showstopper,” this beautiful deep purple vegetable is easy to grow, sweeter and more tender than traditional broccoli, and can be eaten raw, stir-fried, roasted, lightly blanched or steamed. It’s full of vitamin C, potassium and fiber, too.

Peas ‘N’ Pod Bernard pea. These unique petite shelling peas have afila tendrils, which means the vines stick together, keeping the pods off the ground. Ideal for containers or small gardens, it produces beautiful white flowers when it blooms. Pop these peas into salads or side dishes. They’re a great source of vitamin C and fiber.

Shiso Ohba. Versatile and citrus-y, shiso ohba has a bright flavor with a hint of anise and is often used in Asian cooking. But it’s also great added to salads and soups, much like you’d use basil. High in calcium, phosphorus, iron, and vitamin C, shiso ohba can even be used to make tea!

Sweet Jade Kabocha squash. This small, single-serving squash is green on the outside, deep orange on the inside. It’s packed with vitamins A and C, potassium and fiber, and has a sweet, dry and earthy taste. It’s delicious baked, roasted or pureed. It’s so cute, why not use it for an edible soup bowl?

Black Falcon sorghum. The cone-shaped heads are adorned with beautiful glossy black blooms and will “wow” any garden. A great source of protein, use sorghum like quinoa or rice. For a fun treat, make “popcorn,” just like you would with regular popcorn on the stove or in a brown paper bag in the microwave.

So, what are you waiting for? This year, ditch the supermarket sameness and cultivate your own rainbow of deliciousness! Every bite will be an adventure for your taste buds, and you’ll be the proud plant parent of a veggie masterpiece. Shop online for seeds through one of the National Garden Bureau’s members, or visit your favorite local garden retailer. For more information about these and other great veggies to grow at home this year, visit the National Garden Bureau website.

2024-02-22T09:01:00

(BPT) – When an unwelcome sickness or ailment creeps up, your home becomes both a sanctuary and a battlefield in the fight against sickness. Yet, recent research conducted by MDLIVE, an Evernorth company and leading virtual care provider, suggests many U.S. workers may be unknowingly engaging in activities that are hindering their recovery process.

“It’s easy to overlook the subtle ways in which our sick day habits can impede our path to wellness, especially when we’re distracted by our daily responsibilities or the physical symptoms of sickness,” notes Dr. Vontrelle Roundtree, Associate Chief Medical Officer at MDLIVE. “However, navigating the road to feeling better when sick at home requires more than just rest; it involves adopting a holistic approach to self-care.”

Dr. Roundtree sheds light on the common missteps many people make during recovery efforts and offers expert advice on avoiding these pitfalls for a quicker and more effective healing process.

1. You take a hygiene hiatus.

According to the survey, more than half of respondents (52%) put their regular hygiene habits on hold, including showering, skin care and even brushing their teeth. However, maintaining personal hygiene is crucial when you’re sick, not only to thwart the spread of illness to others and improve mental well-being but also to help prevent additional health problems for yourself. Bacteria thrive and grow when you’re sick, and neglecting oral hygiene, for example, can accelerate bacterial and plaque growth, heightening the risk of dental issues.

2. You bail on a balanced diet.

Whether you avoid certain foods, overindulge with less-than-healthy foods, or simply don’t eat altogether when sick, ignoring nutritional needs can delay your body’s ability to heal promptly. Remember, vitamin C and chicken soup are merely supportive players rather than miracle cures. Instead, boosting your immune system’s response effectively comes from a more balanced approach to nutrition. A diet filled with nutrient-rich foods is the fuel your body needs to fight off illness. Hydration is equally important; drinking plenty of fluids helps flush out toxins and keeps your mucous membranes moist, aiding in the recovery process.

3. You worry over work.

Given the many work obligations and responsibilities, it’s natural to try and power through sickness. However, the stress of working while sick can delay recovery more than most realize. Surprisingly, the mental stress from work can directly impact your physical health by increasing cortisol levels, which in turn can suppress immune function, making you susceptible to longer recovery times or, worse, secondary infections. Taking the necessary time to recover can prevent longer-term health issues and ensure you return to work at full capacity, ultimately supporting a healthier, more productive work environment.

4. You’re all rest, no rally.

While rest is essential, particularly in the initial stages of illness, incorporating light to moderate activities can be beneficial for both physical and mental health. In fact, studies have found that exercise, when experiencing an infection or sickness, may not only be safe but could also reduce the severity of symptoms and the number of sick days needed as a result. Of course, it’s essential to listen to your body and consult a doctor to help tailor an appropriate balance between rest and activity for your individual needs.

5. You dodge a doctor’s diagnosis.

When you’re feeling under the weather, the last thing you want to do is pull yourself out of the house to a doctor’s office, battling the aches, pains, and fatigue that often accompany illness. In fact, 72% agree that the effort to spend even part of a sick day at the doctor’s office is more of a hassle than it’s worth, likely due to the time commitment and inconvenience it brings. However, consulting a doctor when sick is crucial for faster, proper recovery. Many conditions, particularly common or mild illnesses, can be effectively diagnosed through telehealth appointments from the comfort of your own home. This approach significantly cuts down on the hassle associated with travel and waiting in a doctor’s office or urgent care clinic with other sick people. Telehealth can serve as a convenient option for getting the care you need, with doctors recommending in-person follow-ups when necessary.

In the fight against sickness, knowledge and action are your greatest allies. The journey back to health is not just about overcoming the immediate symptoms but nurturing your overall well-being so that your days spent under the weather are as few and far between as possible.

2024-02-21T13:01:00

(BPT) – With many exciting games underway, it’s never too late to start planning a watch party that’s sure to be remembered. Watch parties are a great way to get the family together so you can bond over your favorite sports and spend quality time together.

If you haven’t hosted a game day watch party, there’s no need to stress. With these four hacks, you’ll be taking the W at the end of the night!

1. Decorations

Before everyone arrives, you’ve got to set the vibe. No matter which team (or player) you stan, find or make decorations and represent! Hang up flags and banners, print out pictures of your fave players and centerpieces that match the sport. Get your besties in on the fun! Encourage them to wear team colors or jerseys and bring sports-related accessories so you can serve looks while your team slays.

2. Snacks

You shouldn’t be the only snack at your watch party! Cheering on your team can work up an appetite, so serve a variety of foods to help keep everyone fueled. According to the Frito-Lay Snack index, “80% agree that combining multiple food products to create the perfect bite is an art form.” If you’re looking for the perfect bite of bold and iconic flavors, pick up the new Jack Link’s^® Fritos^® Chili Cheese flavored Beef Jerky, Meat Sticks and Cheese Stick & Meat Combos.

Take your game day snacks to the next level by stocking up on the new Jack Link’s Fritos Chili Cheese or Jack Link’s Flamin’ Hot flavored Cheese & Meat Combos, made with jalapeno cheese for a savory, bold flavor. To learn more about this collaboration, the flavors and where to find them near you, visit jacklinksfritolay.com.

3. Drinks

Screaming for your favorite team can be fun but exhausting for your vocal cords. Prepare some drinks that pair well with your snacks and keep you hydrated as your team scores point after point. You can even create your own drinks named after your favorite players, teams or events. It may seem a bit extra, but sipping on a themed beverage just hits different.

4. Breaks

Even when watching fast-paced sports, there’s a lot of downtime during game day. Fill time with fun games, trivia and more.

Before the game starts, have everyone make predictions about which team will take the win. During breaks, update the prediction board to see who’s winning the prize. Speaking of prizes, make sure they are fun prizes like sports gear or a gag trophy for the winners, although bragging rights are just as important!

If you know, you know. Using these four tips, you’ll throw a watch party so epic that your besties will call you the Game Day G.O.A.T.

Jack Link’s and its logos are registered trademarks of Link Snacks, Inc.

Frito-Lay and its brands are registered trademarks of Frito-Lay North America, Inc. © 2024

2024-02-21T08:01:01

(BPT) – Cointreau, the iconic orange liqueur and essential ingredient in The Original Margarita, is celebrating National Margarita Day by sharing tips from Brand Ambassador Lauren Trickett on how to make or order a Margarita the MargaRight way.

© 2024 Cointreau Corp., Cointreau® Liqueur, 40% Alc./Vol., Imported by Rémy Cointreau USA, Inc., New York, NY. PLEASE DRINK RESPONSIBLY.

2024-02-20T12:01:01

(BPT) – Hot Springs, Arkansas, gets its name from the natural thermal water that flows from 47 ancient hot springs down into the heart of the city each day. The unique therapeutic qualities of the springs have attracted visitors to the city for more than a century to soak in the historic bathhouses.

Today, guests are finding more modern transformative treatments at Arkansas’ first and only spa to achieve the coveted Four-Star rating in the Forbes Travel Guide — Astral Spa at Oaklawn, Hot Springs. Oaklawn also received a desirable “Recommended” rating for the 198-room Oaklawn Hotel.

Forbes Travel Guide is an independent global rating system for luxury hotels and spas. Inspectors, posing as regular guests, visit the facilities unannounced and test approximately 900 standards to determine the rankings.

Louis Cella, president of Oaklawn, says the Forbes rating is quite an achievement for the spa and hotel, which opened in 2021.

“Our hotel is one of the finest hotels anywhere. You would have to get on an airplane and fly outside of Arkansas to see another Forbes Four-Star rated spa,” Cella said. “The standards that we must meet for such a rating are extremely high. However, we look forward to pushing the envelope and looking for opportunities to refine the guest experience even further in the future.”

Astral Spa is an adults-only facility that provides visitors with a luxurious, customized experience. The spa offers all the traditional services that guests expect such as massages, facials, skincare and body treatments. What makes Astral Spa one of only 201 Forbes Four-Star rated spas in the world are the premium amenities including a state-of-the-art fitness center, dedicated men’s and women’s wet lounges and locker rooms equipped with heated loungers, needle showers, steam rooms, infrared saunas, whirlpool tubs, cold rooms and a dedicated co-ed parlor.

There is also a couple’s suite with a soaking tub and exclusive couple-friendly amenities.

Oaklawn Hotel is located adjacent to one of the country’s premiere Thoroughbred racetracks. Race fans from across the globe travel to Hot Springs to experience racing at its highest level, with the best horses, best jockeys, best trainers and best owners. The road to the Kentucky Derby begins at Oaklawn.

A stay at Oaklawn offers guests valet services, an escort to your room by our friendly bellmen, luxurious room amenities, superb room service and concierge assistance for your every need.

Oaklawn is also home to fine dining, including two 2023 OpenTable Diners’ Choice Award recipients — The OAK room & bar and The Bugler.

The OAK room & bar features an innovative menu and one of the most extensive wine lists in the region. The Bugler offers carefully curated seafood and steak options and a spacious outdoor patio where guests can dine overlooking Oaklawn’s historic racetrack.

After a morning relaxing at Astral Spa, a day at the races and dinner at one of the world-class restaurants, guests can test their gaming skills at Oaklawn’s casino. There are several gaming options available including classic slots, table games and sports betting.

As the sun sets, Oaklawn’s resort transforms into a hub of live entertainment, where the Oaklawn Event Center stage comes alive with diverse and captivating performances from some of the biggest names performing today. Whether you prefer a night of soulful melodies or the thrill of a live comedy show, Oaklawn’s entertainment offerings promise to leave you enchanted.

A day at the Forbes Four-Star Astral Spa or a stay at the Forbes “Recommended” Oaklawn Hotel are not merely visits; they are immersions into the soul of Hot Springs, where the essence of the city’s history intertwines seamlessly with the modern allure of a world-class destination.

Indulge in the unique harmony of luxury, history and relaxation that only Oaklawn can provide. Discover a world where Forbes stars align, promising an unparalleled escape in the heart of Hot Springs, Arkansas.

Must be 18 for race gambling and 21 for casino gaming. Always bet responsibly. If you or someone you know has a gambling problem, please call 1-800-522-4700 or visit www.ncpgambling.org. Please drink responsibly. Learn more at Responsibility.org.

2024-02-20T13:25:00

(BPT) – Multitasking has become the theme of the decade as people try to balance work, family and social obligations in a world where time seems to be shrinking while the number of things to do is expanding.

While multitasking might be a good strategy in some situations, it is potentially disastrous when you are behind the wheel of a car. Why? When you are in control of a multi-ton object going forward at freeway speeds, a little lapse in attention can have very serious consequences.

“We all understand the pressures of trying to do more in less time,” said Mercury VP, Claims, Kevin Quinn. “And in this era where connectivity feels critically important, many people don’t want to wait to field that text, look at the most recent TikTok, or return their boss’s email. But driving should take all of your attention, not just some of it.”

Quinn offers these suggestions to those who might find the temptations of distractions like social media, in-car entertainment and hunger to be difficult to resist:

• Don’t text and drive. Texting using a smartphone keyboard requires a great deal of attention. Even using voice-to-text functions can take your attention from the road ahead. A recent Mercury Insurance survey revealed that over 1 in 4 American drivers have come dangerously close to or been involved in an accident due to texting behind the wheel.
• Limit phone use on the road. Even hands-free phone use draws your attention from the driving task.
• Don’t eat or drink when driving. These behaviors force driving with one hand on the steering wheel, a practice more dangerous than two-handed driving.
• Don’t apply makeup when driving. Applying makeup necessitates looking in the mirror rather than down the road.
• Secure personal items within the car. If something drops, don’t begin looking for it while still underway. It will still be in the car when you stop.
• Secure pets in the car, and don’t let them wander around the cabin. Having your dog, cat or iguana on your lap might seem comforting, but that pet can become an instant distraction.
• Set up the vehicle for driving before you get underway. Adjusting mirrors, seats, temperature and audio choices as you drive can pull your attention from the driving task for multiple seconds at a time.

Why does all this matter? Distracted driving accidents continue to be a national problem. The Centers for Disease Control and Prevention say nine people in the United States are killed every day in crashes that are reported to involve a distracted driver. According to DefensiveDriving.org, texting makes you eight times more likely to get into an accident. The impairments associated with using a cell phone while driving can be as damaging as those associated with driving while drunk.

Here are some sobering statistics from Mercury Insurance’s October 2023 survey of 1,000 active drivers on distracted driving behaviors:

• 86% of active drivers think people are more distracted while driving compared to five years ago
• 26% of active drivers have either come close or been in an accident due to texting and driving
• 67% of active drivers do not wait until they’ve reached their destination before checking phone notifications
• 66% of active drivers admit to using their phone while driving
• 48% of active drivers have been distracted by their navigational system

While the problem of distracted driving is very real, there are hopeful signs on the horizon. Many auto manufacturers are now making voice-to-text and text reader systems more prevalent in the vehicles they build. Societal pressure is helping to make a dent in distracted driving, illustrated by the fact that 58% of respondents to the Mercury Insurance survey said that they are less likely to be on their phones when they have a passenger in the vehicle.

The best advice is this: When you are behind the wheel of an automobile, driving should be your only task. Everything else can wait.

For additional safety tips regarding distracted driving, visit:

• mercuryinsurance.com
• cdc.gov
• nhtsa.gov
• iihs.org
• nsc.org

2024-02-19T12:49:00

(BPT) – Straight Talk Wireless commissioned its second-annual survey to understand consumer sentiment around tax time and found that 60 percent of survey respondents say they are more in debt than last year and will file their taxes early.

The sooner taxpayers file, the faster they get their refund, which 61 percent say is vital to their household’s financial stability. But with consumer debt at a new high*, timing won’t be everything as the survey also showed that taxpayers continue to worry the money won’t be enough. Find out more here.

*The total household debt of $17.3 trillion entering 2024 is a new high for the U.S. The largest increase in any category was credit card debt, which swelled by 16.6% between Q3 2022 and Q3 2023, the most recent term for which federal data was available.

Survey methodology: This random double-opt-in survey of 2,000 general population Americans was commissioned by Straight Talk Wireless between January 16 and January 21, 2024. It was conducted by market research company OnePoll.

2024-02-19T08:01:00

(BPT) – Pain. Fatigue. Scars. Depression. These are side effects we often hear about and associate with life-saving mastectomy surgeries. But did you know that total or partial chest numbness is a common and often permanent side effect, as well?

“I remember taking my newborn daughter into my arms and putting her on my chest — but I couldn’t feel her skin. I didn’t know that she was there unless I looked at her,” says Jane, a breast cancer survivor who underwent a double mastectomy.

During a mastectomy, the nerves that supply sensation to the breasts are cut so that the breast tissue can be removed. For some people, this results in total or partial loss of feeling in their chest.

This can leave some without the ability to feel touch, pressure, or temperature on their chest. Imagine not being able to feel the full embrace of a hug or your child’s head resting on your chest. Moreover, imagine having no awareness that you’re experiencing a wardrobe malfunction or being burned by a curling iron. Not being able to feel roughly 10% of your body is not only a safety concern, but it can also be very disorienting —physically and psychologically.

Post-mastectomy chest numbness and the after-effects come as a surprise for many people. Even if loss of sensation was mentioned or covered in the paperwork leading up to surgery, many still feel like they were ill-informed about what to expect after mastectomy and the impact it may have on their daily lives.

Numbness greatly affects quality of life for many women and is a source of ongoing grief about what was lost, a constant reminder of the trauma they experienced, and a barrier to fully recovering physically, psychologically and emotionally.

Our connection to loved ones often starts with the chest. “It’s part of what we present to the world. It’s our heart space, for women in particular,” says Dr. Carla Marie Manly, a licensed clinical psychologist in Santa Rosa, Calif. “Skin-to-skin contact in the first hour after birth. Breastfeeding. Hugs. The chest is a life-long source of comfort, love, nourishment, and connection. Imagine that connection being severed by numbness following mastectomy.”

“Physical touch and sensation are two senses that help us navigate life. So total chest numbness may result in physical, psychosocial, intimacy, and self-esteem issues,” says Dr. Kristen Casey, a licensed clinical psychologist in Kansas City, Mo. “Numbness has a significant impact on quality of life for a number of people I’ve counseled. For women, breasts often signify an extra layer of safety that protects them and their heart and lungs. And for those experiencing numbness, that protection can feel non-existent. It’s almost like there’s a blank part of them — one missing puzzle piece they can’t find. And that’s really difficult.”

“Feeling whole and connected to oneself has many layers to it. And because our bodies are our home, if we cannot feel a part of our own body, we can feel disconnected from ourselves as individuals,” adds Dr. Manly. “When we don’t feel fully connected to ourselves, that can affect how we relate with others. If we feel less confident, broken, or disoriented, we may be hesitant to let people in. When a woman feels good about herself, she will show up more magnificently in the world.”

The good news is that numbness following mastectomy doesn’t have to be permanent. During breast reconstruction or some revision procedures, surgeons can reconnect the nerves that were previously cut using a nerve allograft to potentially restore sensation.

With advancements in surgical techniques and technology, it’s possible for women to not only look — but also feel — like themselves again after breast cancer. But more people need to be aware of post-mastectomy numbness and be educated on options to potentially restore feeling.

So, tell your family members, friends, coworkers and neighbors: breast cancer may take your breasts, but it doesn’t have to take away your power to feel a hug.

Learn about Resensation^®, a surgical technique designed to restore sensation, at Resensation.com.